Belgian Gambling Market in the News — Weekly Round-up for November 3, 2017

By Brian Cullingworth, Last updated Nov 3, 2017

Belgium Implements New Online ID Programme

Updates blacklist

In an industry update, the Belgian Gambling Commission (BGC) has begun rolling out a new online identification system in partnership with True Odds nv.

The project, dubbed Games 2.0, is expected to address online identification issues.

“Fake national registry number will be a thing of the past, among other things,” the Commission said, as it strives to “set the trend concerning online identification for other countries”.

In related news, the BGC released an updated blacklist. October additions include,, and

Affiliate Marketers Face Tough Times Under Proposed Belgian Law

Operators to be restricted to promoting their product on their own websites or by email

Online gambling affiliate marketers in the Belgian market face a bleak future if a new law currently being progressed becomes effective next year.

The legislation passed the Council of Ministers earlier this month and is currently being studied by the European Commission for compliance with EU laws, and assuming it is approved at that level an eight month consultation process will take place.

The advertising provisions of the measure restrict operators to promotional and advertising activity only on their own websites or via email, with clearly adverse implications for traditional affiliate marketing initiatives. There are reportedly also severe restrictions on bonuses offered by operators, setting a limit of Euro 275 a month per player.

There has already been some criticism of the proposed new law, with allegations that it was drafted by the National Lottery and then referred to the Ministry for Justice.

Brian Cullingworth

Infopowa news was a staple of Casinomeister’s news from 2000 until 2019. Brian Cullingworth was the main writer, contributor, and was one of the most knowledgeable persons I have ever known involved in the online casino industry.

We first met in January 2001 at the ICE in London where I observed him going booth to booth interviewing online casino, software, and licensing jurisdiction representatives. Brian was also heavily involved with our forum as “Jetset“, he was involved as an informal consultant to eCOGRA, the OPA, and was a player advocate who assisted countless aggrieved players with his connections to industry folks. He also published “Casino Cautions” via Infopowa news for quite a number of years. These can be found in our news archives.

His passing in February 2019 was a dark day for us. He will be forever missed.

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