Mobile Gambling To Reach $62 Billion In 2018
By Casinomeister, Last updated Feb 14, 2014
Driven by previously untapped US market says research firm
UK-based Juniper Research's latest report predicts that annual wagers on mobile casinos and poker will reach $62 Billion globally by 2018, a six-fold increase on the $10 Billion wagered last year.
According to the report, the primary driver will be legalisation of selected online gambling services in the previously untapped US market, where it expects to see a host of service launches over the next five years.
"Mobile Gambling: Casinos, Lotteries & Betting 2013-2018" found that gambling operators on a global level have been spurred to develop sophisticated mobile casino solutions based on the success of free-to-play casino games.
Big Fish Casino, Poker by Zynga and Slotomania are amongst the highest grossing games on Apples App Store through consumer purchases of virtual currency and they have demonstrated how immersive games such as slots and poker can be on a mobile device.
On the other side of the coin, Juniper Research said it found little evidence that lotteries were eager to expand to mobile.
"Lack of competition in the lottery space has meant that there has been little incentive to innovate. Realistically, only if retail outlet ticket sales slump will providers be incentivised to push distribution through online and mobile channels," said report author Siân Rowlands.
Online Casino News Courtesy of Infopowa
More news
here.
The man with the plan here at Casinomeister. Bryan Bailey has been running Casinomeister since its launch in June of 1998. He has watched the industry grow from its primeval stage to what it is now. The Meister has attended nearly 100 conferences in the past 20 years and has either been a speaker or a panel moderator for at least 60 events. He has always been an advocate of fairness and reason and is known to like German beer, a good Scotch, and astrophotography.
bryan@casinomeister.com
Top 5 casinos
