London based Amelco who provide software solutions and products for the sports betting markets to name but one, have announced their new Quantum Outrights product, for the football betting market. Labelling it as the ‘most advanced pricing model’, Quantum Outrights can price up all 380 Premier League games in a season.
With the ability to price all the games, Quantum Outrights is able to produce over 200 new football outright markets. Harnessing the latest in machine learning technology, Quantum Outrights processes the permutations of thousands of different probabilities, delivering outright odds to sportsbook operators that continually take into account in-play results, as well as match and season altering live action – all in real time.
Commenting on the launch, Sam Foulkes, Trading Director at Amelco said: “We created Quantum Outrights to solve one of the few remaining gaps in the market, enhancing the customer experience on football betting – by developing a product that can instantly deliver the adjustments in odds-pricing that operators need, all based on real-time developments. Simple to use, fully automated and scalable – it will provide our operator customers with a cutting-edge advantage never seen before.”
“With a background of developing financial systems and a market leader in the trading and sportsbook industry for close to a decade, we are unparalleled in our ability to build extremely reliable and robust solutions that can consume and process an incredible amount of data in real time. We can say with full confidence that there is nothing else out there on the market that can benefit sportsbook operators quite like this when it comes to their outrights offering.”
Previously available as a white label product and to Amelco’s partners which include operators such as BetStars, GVC and Paddy Power Betfair, Football Quantum Outrights is now available for general release as part of their standard, modular, scalable platform.
With over a decade of experience in supplying bespoke software solutions for pricing, trading and execution platforms, Amelco supplies bespoke enterprise sports betting and trading platforms to a large number of leading sportsbooks around the world.