New Creative Agency For Sky Betting And Gaming

Mcgarrybowen should bring fresh thinking to online gambling portfolio

Mcgarrybowen, an international advertising agency with representation in London, Chicago and New York has secured the creative contract for Sky Betting and Gaming after a three-way competitive pitch with other marketing companies.

The agency has commenced work on new creative material which will probably be flighted around August this year

Mcgarrybowen CEO Richard Hirst said this week: "We've got plans to shake up this market with Sky Bet's unique mix of sporting heritage and betting credibility,"

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