Gaming Realms Ramp Up Marketing Partnerships
By Brian Cullingworth, Last updated Sep 9, 2016
This one boosts Spin Genie real-money gaming visibility
Gaming Realms have clinched a three-year marketing and revenue-share partnership deal with Bauer Media UK for its Spin Genie brand.
Under the terms of the deal Bauer Media will provide "significant media support" for Gaming Realm's Spin Genie real-money gaming brand across its radio, digital and magazine titles which include Heat and Closer magazines, and Heat, Kiss, Magic and Absolute radio stations.
In addition, English dancer, choreographer and television personality Louie Spence was named the new face of Spin Genie.
"We are incredibly excited about the developments happening during this new phase of the business," Patrick Southon, chief executive officer of Gaming Realms, said. "Our platform has already proven that it has class leading characteristics in terms of acquisition, retention and monetisation and it is exciting to be extending our marketing reach via these blue chip media companies."
Online Casino News Courtesy of Infopowa
Infopowa news was a staple of Casinomeister’s news from 2000 until 2019. Brian Cullingworth was the main writer, contributor, and was one of the most knowledgeable persons I have ever known involved in the online casino industry.
We first met in January 2001 at the ICE in London where I observed him going booth to booth interviewing online casino, software, and licensing jurisdiction representatives. Brian was also heavily involved with our forum as “Jetset“, he was involved as an informal consultant to eCOGRA, the OPA, and was a player advocate who assisted countless aggrieved players with his connections to industry folks. He also published “Casino Cautions” via Infopowa news for quite a number of years. These can be found in our news archives.
His passing in February 2019 was a dark day for us. He will be forever missed.
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