Poker Tour Partners With Social Gaming Company
By Casinomeister, Last updated Mar 20, 2015
Heartland Poker Tour and IGT's DoubleDown Casino get it together
The US-based Heartland Poker Tour has inked a sponsorship agreement with IGT's social gaming operation, DoubleDown Casino, an online and mobile enterprise that reaches over 4.5 million users every month.
The collaboration gives Heartland fans access to the social casino games available at DoubleDown, which will offer promotional incentives to HPT players who visit and sharpen their skills on the virtual poker tables.
DoubleDown will gain exposure through HPT media such as the Tour's television show, which airs in around 160 million international households.
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