Pragmatic Play and Salsa Technology form a strategic partnership in LATAM

By Dave Sawyer, Last updated Jul 1, 2023

Casino game studio Pragmatic Play has taken a significant stride in strengthening its presence in Latin America through a partnership with Salsa Technology, a leading iGaming solutions provider in the region.

This collaboration opens up access to Pragmatic Play’s extensive game portfolio for even more players in Latin America. The agreement encompasses a wide range of slots, including award-winning classics like Gates of Olympus™ and Sugar Rush™, as well as recently released titles like Zeus vs Hades – Gods of War™. Notably, Spaceman, Pragmatic Play’s flagship game in the LatAm region, is also part of the offering.

In addition to the slots, Salsa Technology will also integrate Pragmatic Play’s live casino vertical, featuring popular games such as Sweet Bonanza CandyLand and PowerUP Roulette, along with exciting variations of classic table games.

Furthermore, Salsa Technology will have access to Pragmatic Play’s Virtual Sports content, which features detailed 3D renderings of sports like horse and greyhound racing, football, and motorsport.

This partnership signifies a significant development for Pragmatic Play in the Latin American market. It follows recent collaborations with Vem Betar, Juegalo, and Land Vegas, demonstrating Pragmatic Play’s dedication to expanding its reach and solidifying its growth in the region.

Victor Arias, Vice President of Latin American Operations at Pragmatic Play, said: “We’re extremely excited to be partnering with Salsa Technology in order to bring Pragmatic Play’s content to more players in Latin America than ever before.”

“We’ve seen exponential growth, award wins and continued success in LatAm thus far, and this move allows us to bring our fantastic games to many more operators with Salsa’s easy-to-use solutions. We’re confident the results will be astounding!”

Eliane Nunes, Head of Marketing & Sales at Salsa Technology, said: “Pragmatic Play is undeniably one of the most well-recognised and esteemed providers in Latin America, so it’s a no-brainer to integrate its excellent offerings into our umbrella.”

“We work to bring the best games in the industry in the LatAm region, and we’re honoured to now be able to supply Pragmatic Play’s releases. We look forward to a strong and successful partnership.”

Dave Sawyer

Dave has been involved in the Online Gambling industry for 20 odd years now. With experience working for an operator based in Gibraltar, where he headed up the IT team at Ladbrokes, to running his own iGaming affiliate websites until 2019.

Dave now writes for Casinomeister and sister site Casino Gazette. You may also see him on the forum from time to time, where he goes by the handle Webzcas.

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