Global Online Gambling Remains On A Growth Path

By Brian Cullingworth, Last updated Apr 13, 2018

11.4 percent y-o-y growth predicted for 2018

The latest numbers from the respected Juniper Research firm show that global online gambling continues to grow, with a prediction that the market will increase by 11.4 percent this year to reach a record $700 billion, up from just over $620 billion in 2017.

Juniper predicts the total number of online gamblers will double by 2020 to 684 million, with overall wagers reaching a remarkable $1 trillion that year.

The new research, Mobile & Online Gambling: Casinos, Lotteries, Betting & VR 2018-2022, found that the online casino industry will drive a surge in wagers placed digitally, with this segment comprising over 40 percent of online wagers by 2022.

This growth in the casino market will be aided by new technologies, as research author Lauren Foye explained: “We believe new channels, such as chatbots, have the potential to drive customer engagement, through delivery of personalised offers, alongside 24/7 player support.”

The research anticipated significant disruption from social offerings, with provider LetsBet among the innovative start-ups which the research believes are set to disturb the status quo. The company hopes to deliver live streamed entertainment and social interaction to users, whilst also implementing gamification through a ‘secret agent’-themed product.

Juniper believes that providers in the online gambling industry, particularly in the casino space, will increasingly offer engaging products to drive user adoption and player spend; Juniper forecasts online gambling users to almost double, reaching 684 million by 2022.

Additionally, online gambling is seeing a raft of legislative changes. Whilst one of the most promising online markets, Australia, has seen poker ‘inadvertently’ banned (and thus providers depart), new opportunities are emerging across the globe.

Juniper highlighted positive changes in the US, where Pennsylvania became the latest state to legalise online gambling services in late 2017. With continuing efforts by a number of states to legalise online offerings, Juniper finds the North American market ripe for future growth.

https://www.juniperresearch.com/online-gambling-wagers-surpass-$1-trillion

Brian Cullingworth

Infopowa news was a staple of Casinomeister’s news from 2000 until 2019. Brian Cullingworth was the main writer, contributor, and was one of the most knowledgeable persons I have ever known involved in the online casino industry.

We first met in January 2001 at the ICE in London where I observed him going booth to booth interviewing online casino, software, and licensing jurisdiction representatives. Brian was also heavily involved with our forum as “Jetset“, he was involved as an informal consultant to eCOGRA, the OPA, and was a player advocate who assisted countless aggrieved players with his connections to industry folks. He also published “Casino Cautions” via Infopowa news for quite a number of years. These can be found in our news archives.

His passing in February 2019 was a dark day for us. He will be forever missed.


Latest News

It’s That Time of the Year Again: Casinomeister Awards 2024

It’s that time of the year again! Casinomeister Awards for 2024 have been announced, and we give you all the highlights.

By Natasa Milojevic, Last updated Feb 5, 2025
It’s That Time of the Year Again: Casinomeister Awards 2024

New Rating System for Sweepstakes Social Casinos — Now Live!

Casinomeister has a introduced a detailed new rating system for sweepstakes casinos, making it easier to find the right place to play.

By Filip Colovic, Last updated Feb 3, 2025
New Rating System for Sweepstakes Social Casinos — Now Live!

Evolution’s License Getting Dissected by the UKGC Over Suspected Black Market Activity

The big-name live casino provider Evolution Gaming is facing the UKGC’s investigation for suspected black market activity.

By Natasa Milojevic, Last updated Jan 16, 2025
Evolution’s License Getting Dissected by the UKGC Over Suspected Black Market Activity

Spin Into the Festive Spirit With Pragmatic Play and Unwrap an Amazon Voucher

Get in the holiday spirit with Pragmatic Play’s festive tournament and claim up to four €200 Amazon vouchers.

By Natasa Milojevic, Last updated Dec 18, 2024
Spin Into the Festive Spirit With Pragmatic Play and Unwrap an Amazon Voucher

Oshi Casino Exclusive Xmas Promo: 200% Match + 100 Free Spins

Take advantage of this exclusive Christmas offer at Oshi Casino — a 200% match up to $200 and 100 free spins. Grab your promo code here!

By Filip Colovic, Last updated Jan 16, 2025
Oshi Casino Exclusive Xmas Promo: 200% Match + 100 Free Spins