Microgaming White Label Issue

I am not sure it was wise to split the original thread as some the original OP's comments (soliticing someone to sue the shit out of NT) in the original pre-split thread have been refered to in this thread but yet do not appear in this thread. Posters and readers may be easily confused as to what is being referenced. Perhaps, CM can come up with a suitable remedy.

In fairness to Bryan, I asked him to split the thread. More important to me was the fact that it was hidden away in an inappropriately titled thread, and that someone who may have already viewed that thread, would not go back to it..or not be able to make sense of it.

I understand your point though Nash, although this goes much deeper than just that one, very unprofessional, affiliate they decided to partner themselves with. Expect this to snowball, and it won't be only Playshare participating in it. Probably already isn't just Playshare. That's why I want to know WHO is involved in this. But of course, we're like mushrooms kept in the dark. I am so glad I "stumbled" onto it when I did.

Thanks for addressing this, Mario.

However.... will there be an easily accessible list of alllll these casinos/labels? And will this list be included with these T&C about no bonuses with 'sister' white lable casinos?

It's easy to say, 'only one sign up bonus per this 'group' but difficult to make this clear to the player when they haven't any idea which casino names fall under this 'white label'. In fact, I'd say 98% of online gamblers have no idea what a white label casino is, nor the possible pitfalls of signing up with one (or more). i.e.: Clueless Player signs up, deposits, gets bonus at Bellyfull Casino. A month later, same player signs up and deposits at BustaGut Casino after receiving an email promising a fat bonus, but isn't allowed the bonus. (We've all seen this scenario a jillion times.) Guess what? Clueless player gets pissed off.

As to my personal opinion... I don't like this, I don't like it at all. I never, ever thought I'd have to beware 'generic' Microgaming casinos popping up like mushrooms after a summer shower.

And I probably owe an apology to the 'affiliate' pushing that Jupiter/Big Dollar/MintLasVegas casino. But I won't apologize, as I already have an account at all those namebrand casinos and don't like being spammed. Dang it...

Generic Microgaming casinos? What an apt description Mouse, as well as the mushroom reference. As far as the Mint Las Vegas thing, I guess we could safely assume that the Grand Prive Group has been in on this since day one. No surprise there, as they went downhill long before this.

As to your other concerns, I echo them. I don't understand how they think they are going to keep a CURRENT list readily available to all new players, before they make that initial deposit.

Thanks for adding your thoughts Mouse, I wish more people would grasp the concept of this, and what it means for the industry as a whole.
 
In fact, I'd say 98% of online gamblers have no idea what a white label casino is, nor the possible pitfalls of signing up with one (or more). i.e.: Clueless Player signs up, deposits, gets bonus at Bellyfull Casino.
Great point as I had no clue exactly what a W/L was until I indirectly asked and PINA explained with an excellent follow up by JETSET. Now, I am glad I was not shy about asking eventhough I do not really have a dog in this hunt but if others as you say, MOUSEY, are as clueless as I was then PINA & JETSET have not only educated me but now I assume others. They deserve a :thumbsup::thumbsup:
 
Sweet Jesus!!

Well, I decided to go searching on my own. So I went to the Lucky American Casino website, where I had opened a flash account last night to see what was what. I went to their Terms and Conditions page.

This is from Term 1:

To be eligible to receive the welcome bonus a player must have NOT received a Welcome Bonus from and casino operated by Naden which are on the following list:
Click here.


When you "click here", the link takes you to this website:

You do not have permission to view link Log in or register now.


And here is a copy and paste of that page.

222 Best
247 Club Las Vegas
365 Vegas Casino
777 Winner
888 CBO
Big Cash Casino
Black Thunder Casino
Carbon Casino
Casino 2 See
Casino Bingo
Casino Club Las Vegas
Casino Luckys
Casino World
Catterick Casino
Cherry Casino
Crystal Ball Casino
Dee European Casino
Fancy a Punt
Golden Cairo
Golden Internet Casino
Het Casino
Lucky American Casino
Pharaohs Casino
Pharaohs Casino TEST
Players Club Casino
Players Palace
Players Palace Casino
Purple Vegas Casino
Scandic Casino
Sealand Casino
Sean Test
Sintillate
The Player Casino
USA Grand Casino
W1Casino


Anyone wanna count how many casinos are there now? And this is just from Playshare. How many others are in the game? Multiply that number above times however many "reputable" casino groups have signed on for this program.

Oh yes, they are doing the players such a favour. Can you imagine the list of casinos you would have to keep and double check and cross reference, before deciding to sign up at a new one?

OMG, it's so fucking ludicrous, I'm ALMOST laughing. And some of the names? Ha ha...Sintillate? And what about Cherry Casino? Is the REAL Cherry Casino still around? How do they feel about their name being associated with a sham like this?

There are 35 of them BTW, with many more on the way I'm sure. God help anyone new to online gaming is all I can say.
 
In fairness to Bryan, I asked him to split the thread. More important to me was the fact that it was hidden away in an inappropriately titled thread, and that someone who may have already viewed that thread, would not go back to it..or not be able to make sense of it.

I understand your point though Nash, although this goes much deeper than just that one, very unprofessional, affiliate they decided to partner themselves with
I understand and have referenced in my post 22 that the points I made were not key to the more important issues that you are much better at and alot more qualified than I at posting. I was just hoping in order to avoid some possible confusion for others, there was a suitable remedy which maybe I just should have suggested adding a few more posts from the split thread to this thread rather than stating the spliting may not have been a good idea.........:)
 
Gotcha Nash..I am just so happy that you decided to ask what a White Label was, rather than just saying "oh well, probably not important anyway". That is obviously what some people do. They don't understand it, so they think it doesn't matter.

What is sad is that there will be some players who look at this and say "oh cool, look, I have 35 new casinos I can play at".

I'd like someone to tell me how this is any different than Virtual Group and their dozens upon dozens of clone sites? I don't expect much in the way of policing and licensee control from RTG. I expected a whole lot more than this from Microgaming. It almost makes me want to write to members of US Congress myself and tell them the sooner the big boys (Harrahs, etc.) take over this industry, at least for US players, the better.
 
Hi All,

Hope everyone is well.

So the cat is out of the bag and we would like to thank everyones participation on these posts.

Without your feedback and concerns we will surely be at a disadvantage for ensuring a program like this runs AND is maintained in a sensible and proper manner as what you would come to expect from an industry leading gaming provider and casinos.

We do strongly agree that a WL program like this can and could become a big mess and thus we will ensure that the following is addressed and managed.

We agree with the statements that WL's needs to have clear guidelines put in place and be monitored to ensure that the software provider, the licensee AND the player are not compromised in anyway.

We do vet our partners and the program is strictly monitored at all times.

If a partner is seen to be overstepping the line we scrutinize and take appropriate actions against the guilty parties.

We manage the player relationship as there is no doubt that the player comes first at all times and as such we ensure the player experience will not be compromised at all.

PlayShare assume full responsibility for all payouts to players.

We are transparent in our Terms and Conditions as to whom we are partnered with in the WL program.

Buy saying this we would like to make you aware that we will not prohibit anyone from opening up more than on WL account but we do make it quite clear on the terms and conditions that you would only get on sign-up offer on the WL program. (This does excludes CasinoShare and Grand Monaco)

Hope that this does clear out some of your concerns as we come to suspect that a program such like this could make or break ones reputation easily for all parties involved and the players are our first priority at all times.

I do request that if there is any other concerns which has not been addressed in this post please do not hesitate to keep on posting so that we can assure that we succeed where other have failed.

Best Regards
Mario
PlayShare Group Representative


Mario - IMO the cat should never have been in the bag to start with - where top companies like MGS and Playshare are involved it is disappointing that full public statements on this significant departure from the usual business models were not made in advance, identifying the clones and reassuring players that the clone owners have been thoroughly checked out.

Players and affiliates need to be assured that they will be safe and respected at these offshoots of the mainstream business despite your assurance that these are (apparently?) being monitored closely.

And I have to agree with other posters here that even at this early stage 35 clones are already likely to complicate the integrity and identification issue - who knows what the radar screen will look like in a year's time, when the probability of hassles may be even higher.

You said above: "PlayShare assume full responsibility for all payouts to players." That is reassuring, especially if the clone owner goes down, leaving players unpaid - I suspect that your company will be held to that as some form of security going forward. But again, why was this not made part of a public announcement? When you leave things unsaid, speculation blossoms and not always positively.

Mousey has covered very well other points you have made here, and I agree with her that it is especially important that players are able to see easily and upfront which clone "brands" are part of your scheme and subject to your T&Cs.

Other MGS licensees embarking on similar white label programs need to do the same imo.

Who is "Naden" ? (see Pina's post above) And I echo Pina's remark "That's why I want to know WHO is involved in this." What other small clone brands are now out there, and which MGS licensees are backing them?

I do not believe things have gone so far as to be irretrievable, given the past solid reputations of Playshare and MGS, but imo it is going to take some straight and upfront public announcements, backed by real precautionary systems and genuine clone policing from all the MGS licensees involved in this scheme, and probably MGS itself.

And they need to clearly identify their offshoots and indicate where their responsibility begins and ends - particularly regarding payment and failed operations.
 
Pinababy mentioned to me she was involved in this thread so I read all the posts. For one thing I had no clue White Label casino's even existed!

Now I know what they are and will be aware when the spam starts up. From reading through this thread I see many pitfalls and deceptions can and may be perpetuated on Clueless player.

I, for one, am only playing Casinomeister accredited casinos. If they aren't on that list I don't play. This allows me to insure I will have recourse through Pitch A Bitch and access to the casino manager directly through this site.

What I can't grasp is why in the hell Microgaming is willing to lose all the goodwill their name owns. That is something you can't buy and once lost cannot be recouped.

Does this have anything to do with the loss of revenue from US players? With a White Label you get the player to deposit thinking they will get a bonus but actually they already had their one chance. For the bonus followers this could be quite costly.

So if I get this straight you have one White Label casino which encompasses for the sake of understanding the 35 casinos Pinababy69 mentioned in her post. I sign up at Cherry Casino, get my bonus. Okay fine and good. So I sign up and deposit at the other 34 casinos only to find out I have already had my one chance at a bonus.

If you multiple this by all the White Label casinos and the casinos under their control this could be quite a mess, but also a windfall for exactly who? Is Microgaming making the profit off of this or the Microgaming White Label clones.

Am I missing something? Microgaming is willing to lose all the goodwill associated with their brand name, they are vouching for all these White label casinos, and the players have no worries?

Thank goodness I don't care if I get a bonus or not. Plus thanks to this thread I have knowledge and as we all know is power!

Thanks everyone that contributed to this thread. A big shout out to Pinababy69, winbig, Mario, Jetset and everyone I missed.
 
And they need to clearly identify their offshoots and indicate where their responsibility begins and ends - particularly regarding payment and failed operations.

If I could just add one other issue in there Jet, it would be dispute resolution. Will these clones fall under the Playshare umbrella as pertains to eCOGRA? Or will they be left to fend for themselves? And if eCOGRA choose not to be involved in each of these "separate" operations (and I wouldn't blame them)...who will be responsible for resolving problems? Casinomeister? The top dogs at eCOGRA must be sweating bullets right now. What a potential PR nightmare, especially given their efforts in the last year to branch out and try to get in touch more with the gaming community.

I can't stress enough that this is a nightmare waiting to happen, particularly in regards to players who are new to the online gaming scene. I don't need a crystal ball to see how this is gonna play out, and what the worst case scenario could be.

Jetset, once again, an outstanding post. I wish that I possessed half of your knowledge and eloquence when it comes to posting. Unfortunately, I run on emotion and passion for a particular topic most of the time. You have my respect for your balanced and unbiased view regarding this whole sticky situation, and for your level-headedness and to the point posts. :notworthy
 
Does anyone besides Jetset, Mrracetrack, Nash and myself give a shit?

For me, sometimes it seems you are discussing things between yourselves, so I don't post. I just don't know enough about the industry to make a worthwhile post, so I just read. Also like someone mentioned I have/had no idea what white label casinos were.

Sounds crappy to me, but what can we as players do? Not play there? But there will always be people who will right? So where do we go from here?
 
For me, sometimes it seems you are discussing things between yourselves, so I don't post. I just don't know enough about the industry to make a worthwhile post, so I just read. Also like someone mentioned I have/had no idea what white label casinos were.

Sounds crappy to me, but what can we as players do? Not play there? But there will always be people who will right? So where do we go from here?

JustPlay, I'm sorry if you got that impression. Every thread should always be open to everyone, and you should always feel like you are free to post your opinion, even if it doesn't agree with the majority.

As a player, sadly there is not much that you can do. As you stated, you can choose not to play there..but yes, there will always be those who will. Either they are the uninformed (of which there are many), or people who just decide that the issue really doesn't matter to them personally. It is a personal decision where anyone chooses to play....but I like to see that players at least have the option of making an "informed" choice. And that's what threads like this are for.

Again, I'm sorry if you felt unwelcome in this thread, or any other. :)
 
Shit, I knew that didn't sound right...I don't feel unwelcome, I never feel that way here.

I just don't know enough about the industry.

You all are so intelligent about online casinos, to me it's like I am in first grade and you all are in college, if that makes sense.
 
I don't (and won't presume to) speak for eCOGRA, but my understanding is that their inspection, monitoring and advocacy services are based on the scrutiny and oversight of each individual brand and its management. In other words each site bearing the Safe and Fair seal has had to earn it individually.

It is therefore (in my opinion) extremely unlikely that "mini brands" like these white label sites could afford the investment and upkeep necessary to either qualify for or maintain an eCOGRA accreditation and will therefore not be eligible for its services.

As I perceive the present issue here, my opinion is that these white label projects, if initiated by eCOGRA accredited groups and even if said white labels are not carrying the eCOGRA seal - have the potential to adversely impact eCOGRA, too.
 
If I could just add one other issue in there Jet, it would be dispute resolution. Will these clones fall under the Playshare umbrella as pertains to eCOGRA? Or will they be left to fend for themselves? And if eCOGRA choose not to be involved in each of these "separate" operations (and I wouldn't blame them)...who will be responsible for resolving problems? Casinomeister? The top dogs at eCOGRA must be sweating bullets right now. What a potential PR nightmare, especially given their efforts in the last year to branch out and try to get in touch more with the gaming community.

I can't stress enough that this is a nightmare waiting to happen, particularly in regards to players who are new to the online gaming scene. I don't need a crystal ball to see how this is gonna play out, and what the worst case scenario could be.

Jetset, once again, an outstanding post. I wish that I possessed half of your knowledge and eloquence when it comes to posting. Unfortunately, I run on emotion and passion for a particular topic most of the time. You have my respect for your balanced and unbiased view regarding this whole sticky situation, and for your level-headedness and to the point posts. :notworthy


I suspect this has been going on far longer than we believe. I took totalesoft to task about the dodgy looking "package 1" offered on their sister site, which was for a casino "using Microgaming software supplied through Roxy Palace". At the time I suggested this was an indication of a rogue website, but it now looks like this is the Roxy Palace "White label" operation. Grand Privvy run theirs through "Mint Las Vegas" (which also can download Roxy Palace).
What seems a little different now is that the download is not necessarily a known MG brand through a disguised link, but a totally distinct lobby, INTENDED to be untraceable back to the main central casino by the player at the time of account registration and depositing.

Mario states that only one bonus per player will be allowed over all the white label brands. Well, Prime Casino could not even enforce bonus rules for ONE casino - and robbed one player's Neteller account as a delayed remedy. Are we seriously expected to believe that all these rules in the white label scheme will be enforced at source, or are we going to go beyond denied SUBs, and have mass confiscations of winnings because a bonus "should not have been given", with the odd raid on Neteller accounts.

As for not spamming, well, this is complete BS! I already receive spam for some of the "playshare" white label casinos. It is obviously spam, but I always assumed it was Playtech or RTG, and the mailers were crude, amateurly constructed, had no proper unsuscribe link, and never came from an identifiable source. To find that I have actually received all this from MICROGAMING CASINOMEISTER ACCREDITED operations through their while label schemes, along with the eCogra accredited Grand privvy group's own while label scheme, comes as something of a shock. It seems I am NOT being spammed by the dodgy end of the industry, but mainly by the top suppliers.

This issue will also make problems for any GENUINE MG start up operation, as we will all be asking "what MG are you a white label of?" (and that's only the players who dont just assume it to be a white label and ignore it altogether).

Given that MG was about the only software supplier that didn't have white label casinos before, we have to assume that ALL softwares could have this problem.

Given the scale of bonus complaints and dodgy denials of winnings so far this year from MG casinos, they need dozens of white label outlets like we all need bullets in our heads:mad:
 
Shit, I knew that didn't sound right...I don't feel unwelcome, I never feel that way here.

I just don't know enough about the industry.

You all are so intelligent about online casinos, to me it's like I am in first grade and you all are in college, if that makes sense.

LOL....JustPlay, do you know how much stuff I post that doesn't sound right? Ha ha....no comments from the peanut gallery please.

If you are more comfortable just reading, then by all means limit yourself to that. At least you are informed, and that is always my goal when I post on a serious topic. Reality.

I take your comments as a compliment, so thank you!!

As I perceive the present issue here, my opinion is that these white label projects, if initiated by eCOGRA accredited groups and even if said white labels are not carrying the eCOGRA seal - have the potential to adversely impact eCOGRA, too.

I agree Jet, a PR powderkeg. And possibly undoing any positive steps forward they have taken in the last year. I'm referencing in particular the way they handled the JPF affair. I was happy with their resolution, replies, etc. I do not envy any of them their jobs right now.
 
I suspect this has been going on far longer than we believe. I took totalesoft to task about the dodgy looking "package 1" offered on their sister site, which was for a casino "using Microgaming software supplied through Roxy Palace". At the time I suggested this was an indication of a rogue website, but it now looks like this is the Roxy Palace "White label" operation. Grand Privvy run theirs through "Mint Las Vegas" (which also can download Roxy Palace).
What seems a little different now is that the download is not necessarily a known MG brand through a disguised link, but a totally distinct lobby, INTENDED to be untraceable back to the main central casino by the player at the time of account registration and depositing.

Mario states that only one bonus per player will be allowed over all the white label brands. Well, Prime Casino could not even enforce bonus rules for ONE casino - and robbed one player's Neteller account as a delayed remedy. Are we seriously expected to believe that all these rules in the white label scheme will be enforced at source, or are we going to go beyond denied SUBs, and have mass confiscations of winnings because a bonus "should not have been given", with the odd raid on Neteller accounts.

As for not spamming, well, this is complete BS! I already receive spam for some of the "playshare" white label casinos. It is obviously spam, but I always assumed it was Playtech or RTG, and the mailers were crude, amateurly constructed, had no proper unsuscribe link, and never came from an identifiable source. To find that I have actually received all this from MICROGAMING CASINOMEISTER ACCREDITED operations through their while label schemes, along with the eCogra accredited Grand privvy group's own while label scheme, comes as something of a shock. It seems I am NOT being spammed by the dodgy end of the industry, but mainly by the top suppliers.

This issue will also make problems for any GENUINE MG start up operation, as we will all be asking "what MG are you a white label of?" (and that's only the players who dont just assume it to be a white label and ignore it altogether).

Given that MG was about the only software supplier that didn't have white label casinos before, we have to assume that ALL softwares could have this problem.

Given the scale of bonus complaints and dodgy denials of winnings so far this year from MG casinos, they need dozens of white label outlets like we all need bullets in our heads:mad:

Bravo VWM...I was wondering when you would chime in. Excellent post. :clap: :clap:

Do ya think they were hoping we'd never figure it out? And just keep on blaming sleazy affiliates for all this? :nod:
 
For me, sometimes it seems you are discussing things between yourselves, so I don't post...
For someone with +340 posts, I'd hate to see what happens when you decide to start posting :p

I am not sure it was wise to split the original thread as some the original OP's comments (soliticing someone to sue the shit out of NT) in the original pre-split thread have been refered to in this thread but yet do not appear in this thread. Posters and readers may be easily confused as to what is being referenced. Perhaps, CM can come up with a suitable remedy.
The remedy is to START NEW THREADS WHEN THE SUBJECT MATTER TAKES A TURN IN ANOTHER DIRECTION :p

Sometimes it's like being a traffic cop and putting up detour signs at the same time. The other thread has a link for this one announcing the "split".

Onward. As for White Labels, I'm generally against them unless they are adding something to this industry that a normal casino isn't doing. Most White Label casinos just clutter up the landscape. Just look at the names of the ones listed at Playshare - 222 Best, 247 Club Las Vegas, 365 Vegas Casino, 777 Winner, 888 CBO, blah blah blah - just a bunch of unimaginative crap.

I mean really - how many more Vegas24-7club-goldengamblingcasino.com's do we need? How is this improving the online casino environment? In most cases its Cyber-pollution - an affiliate program on steroids.

Now, it's not all bad. I can understand a white label filling a marketing void - like an all gay casino brand, or casinos for midget clowns or something. But if there is no niche to fill, why overcrowd the others??

As we can see, it's already confusing to a number of players. Where does the responsibility/accountability start or end for the affiliate or casino manager? I am a firm believer that most of these white labels will resort to spam since most don't have the budget for legitimate mainstream marketing campaigns. Most of these WL casinos will be nothing but a shell in a year's time.

I understand that several MGS casino groups are doing this. And to cut to the chase, I don't like it.

Players deserve better. After all, isn't that what this industry is all about? To serve the player??
 
I understand that several MGS casino groups are doing this. And to cut to the chase, I don't like it.

I don't suppose you'd be interested in sharing that info? Or selling it? Ha ha...that's a joke. That's okay, I'm a pretty good master detective when I set my mind to it. Give me some time, I'll come up with them on my own.

As to the rest of your post. :clap:

And thank you for letting us know where you stand on the issue. :thumbsup:
 
White Labels

Well I'd thought I'd seen it all in the 2 years of reading threads here, but this one takes the cake. What will they think of next? The online gaming industry has obviously lost so much revenue from the U.S. that even the reputable MG is stooping to levels that I wouldn't have imagined. The climate has become so untrustworthy lately and Mario's "the cat is out of the bag" comment was just about all I needed to hear to send chills up my spine. Pina - you really know how to get to the bottom of an issue and even though many of us do not post very often, your hard work does not go un-noticed:thumbsup:. This just adds to the uneasy feeling I've had lately regarding a number of issues that have been commented on here, such as PO% for example, which I firmly believe have changed from personal experience. We had to be aware that the huge impact of lost revenue to the casinos bottom line would need to be dealt with and who best to recoup that from than the current players. These issues are taking the "fun" out of the gaming experience and they have to realize that. I spend more time in this forum trying to stay informed than time spent gambling. So many issues to read and casinos taking my money faster than the speed of light:D.
 
Well I'd thought I'd seen it all in the 2 years of reading threads here, but this one takes the cake. What will they think of next? The online gaming industry has obviously lost so much revenue from the U.S. that even the reputable MG is stooping to levels that I wouldn't have imagined...

I wouldn't consider it so dastardly since White Label casinos are an old concept and several software platforms offer these. They give an affiliate the ability to customize the casino via domain names, graphics and target audience. Grand Virtual has been doing this for years and the complaints they generate are minuscule.

On the other hand, Gambling Federation has had their share of headaches. :D

It's just another marketing technique, and it's something that a lot of affiliates go for.
 
For someone with +340 posts, I'd hate to see what happens when you decide to start posting

But most of my posts are questions :oops: Or in Wild cards when the girls get me going :D


I am honestly amazed at how intelligent people here are, (unless I am just a moron :lolup:) and yes to Pina, that was a compliment to everyone.


I still don't truely understand everything, but I feel "taken care of" as a member here.
 
My 2

When I first read this thread (actually, the other thread before it was split) I didn't really think too much of it until all the implications started popping up.

I agree with Bryan that most - if not all - white label brands are just clutter. There are 2 potential problems with new players who come across a white label thinking it's a new group:

1. They aren't eligible for the signup bonus if they have already taken one at the "pure" casino. This could be remedied by always allowing players to use the signup bonus that the white label offers. From a programming perspective, that really would not be difficult to keep track of. This might expose the underlying casino to liability if an advantage player makes their rounds throughout their white label brands, possibly without even knowing that they are playing at the same casino every time, but so what? Don't offer truly fantastic bonuses on white labels.

2. Players might ultimately be playing at a casino group they don't like. For example, I do not like Grand Prive and won't give them a dime. I would hate to sign up and deposit at an apparently new casino, only to later discover that it's a skin of Grand Prive. This is very deceptive.

I do understand the motivation behind white labels: from the casino's point of view, it's a great way to increase the customer base and revenue. From the affiliate's point of view, it's a good way to offer something truly unique to earn revenue from.

I think that if MG white labels are here to stay (and sadly, they probably are) then the following changes need to be implemented ASAP:

1. Keep track of player accounts and signup bonuses at the white label level, NOT the source casino level. This would allow new players to obtain the signup bonus at each white label brand of the same casino.

2. Mandatory disclosure of the actual/source group on the white label's home page and T&C. Just put it there at the bottom of each page. For example, "MintLasVegas is a member of the Spamming Assholes Group of Online Casinos".

3. A requirement that affiliates MUST NOT USE EMAIL CAMPAIGNS (commonly referred to as SPAM). There should be mandatory termination of relationships with affiliates who use spam in an effort to obtain new players. At first this might not sound easy to track from the source casino's perspective, however, some casinos have a field called "How did you hear about us?" during the signup process with a drop-down menu of choices. Such a field should be present on all white label casino signup screens. Make the field required so that the player has to choose something, and make sure that one of the options is "Unsolicited email" or something similar. If the source casino starts seeing too many new players who selected "Unsolicited email" then it's time to start investigating the affiliate.

That all being said, wise players would probably never deposit at a white label casino. Or at least I know I wouldn't because I always check for the following things before signing up anywhere:

1. Are they Casinomeister accredited or, if not, do they have an active representative at the forum in good standing?
2. Does the web site address look something like http://geocities.yahoo.com.br/raj7p4th44q/? If so, adios! (That is an actual URL from a MintLasVegas spam email)
3. Has anyone ever heard of them before? What sorts of results does Google come up with? Are there lots of complaints?
4. Do they disclose what group they belong to?
5. Do they disclose where they are located?
6. Do they have a link for an affiliate program? If not, they are either really small or it could be an affiliate web site (white label).

If the results of this simple investigation leave me with any sort of doubt, I don't sign up or deposit there.
 
I already PM'd Mario Winbig. He replied this morning that he would look into it, and get back to me and post in the thread when he had more info.

I have a sick feeling that the OP is exactly right and this was done through Playshare directly, and that they ARE responsible for those mirror sites/skins. I wanted to hear the OP's side of it first, before I said anything more.

If this is what internet gaming is coming down to....a company like Microgaming allowing their licensees to push clones of well known brands, you can count me out of this game, for good. The last software provider that I trusted, and thought was reputable.

Who does this remind you of? Reminds me of Virtual Casino and their hundreds of clone sites, that all lead back to Virtual. After you've downloaded and played, then they tell you "oh sorry, that casino is part of the Virtual Group and you're only allowed one account across the group".

Not to mention they are the cheesiest, cheapest looking sites to be representing an MG casino. If this is the way that business is going to be conducted, I can envision the future only too well. People will have absolutely no clue which casino they are downloading or playing at....not unless they do exhaustive research ahead of time.

Goldeninternet, while I don't approve of your site, if this was indeed done with the approval of Playshare...you have my apologies. It is scummy, it is deceptive advertising and it stinks to high heaven.

I too am very interested to hear what Mario or any other representative of Playshare/Gamshare and/or Microgaming has to say about this.

No need to apologise as no offense was taken in the first place.. But thank you. My intentions where never bad and never will be.

I appreciate your input. thanks.
 
I wouldn't consider it so dastardly since White Label casinos are an old concept and several software platforms offer these. They give an affiliate the ability to customize the casino via domain names, graphics and target audience. Grand Virtual has been doing this for years and the complaints they generate are minuscule.

On the other hand, Gambling Federation has had their share of headaches. :D

It's just another marketing technique, and it's something that a lot of affiliates go for.

Thanks Brian,

May I add to this that I take my business very serious? As a matter of fact, it takes a lot of work once you decide to take it serious.

I am sorry that people had bad experiences with some other white label casinos. It was and never will be my intention to mislead people. To be honest, all this has made me think different about the whole case. And, if needed, I will take appropriate actions. If it requires me to take the white labels of off my domains, I will.

But, I truly think there is nothing wrong with having white label casinos the way I have them. In fact, I am very proud to be able to have them the way I do.

Please take note: I do not promote the way we all hate. I have never send one single email to people about these casinos. I take my business too damn serious. It took me years to get to where I am now. Spamming is for loosers.

My apologies to anyone who is offended with my urls. And, sorry about the way my goldeninternetc site looks. I am not a webmaster. I am a business man. And, as far as I know, I am not the only one.

I will keep a very close eye on how this evolves.

I thank everybody for their input. It is really appreciated.

Thanks.
 
Well, I decided to go searching on my own. So I went to the Lucky American Casino website, where I had opened a flash account last night to see what was what. I went to their Terms and Conditions page.

This is from Term 1:

To be eligible to receive the welcome bonus a player must have NOT received a Welcome Bonus from and casino operated by Naden which are on the following list:
Click here.


When you "click here", the link takes you to this website:

You do not have permission to view link Log in or register now.


And here is a copy and paste of that page.

222 Best
247 Club Las Vegas
365 Vegas Casino
777 Winner
888 CBO
Big Cash Casino
Black Thunder Casino
Carbon Casino
Casino 2 See
Casino Bingo
Casino Club Las Vegas
Casino Luckys
Casino World
Catterick Casino
Cherry Casino
Crystal Ball Casino
Dee European Casino
Fancy a Punt
Golden Cairo
Golden Internet Casino
Het Casino
Lucky American Casino
Pharaohs Casino
Pharaohs Casino TEST
Players Club Casino
Players Palace
Players Palace Casino
Purple Vegas Casino
Scandic Casino
Sealand Casino
Sean Test
Sintillate
The Player Casino
USA Grand Casino
W1Casino


Anyone wanna count how many casinos are there now? And this is just from Playshare. How many others are in the game? Multiply that number above times however many "reputable" casino groups have signed on for this program.

Oh yes, they are doing the players such a favour. Can you imagine the list of casinos you would have to keep and double check and cross reference, before deciding to sign up at a new one?

OMG, it's so fucking ludicrous, I'm ALMOST laughing. And some of the names? Ha ha...Sintillate? And what about Cherry Casino? Is the REAL Cherry Casino still around? How do they feel about their name being associated with a sham like this?

There are 35 of them BTW, with many more on the way I'm sure. God help anyone new to online gaming is all I can say.

OH MY GAWD!!! :eek2:

I know I shouldn't shout in an online forum, but I couldn't help it.... And that 35 is only from the Playshare bunch.... what are their name brand casinos, btw? I get lost when we start talking about the affiliate groups.

"888 CBO" ?!? "Casino 2 See"?? It reads like a ready-made list of cheap rogues.
 

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