1. Fast cash-outs. I don't have a desperate urge for the cash, but if it isn't sent within 48 working hours I would be less likely to deposit again.
2. Game selection - I need to see certain slots.
3. RTP - not such a concern for me as most games I play are set and cannot be reduced.
4. Promos - not too bothered about this BUT if they're going to do them, do NOT ever, ever come up with something as f*cking irksome as that pathetic 'Wheel of 10p Spins' at
Rizk. When you've done £500 the absolute last thing you want is 5 or 10 free spins on some poxy game you would never normally touch, or 3 'super' spins on a game which has a win frequency of about 1/5 so you'll not even see a win. Even worse, the '2x turbo' is the boil on the anus of all promotions. "I've done hundreds of quid, I haven't even been given the pitiful 50p of useless spins BUT I can win the next lot of 5/10 useless spins twice as fast so they only cost me £200 instead of £400 in losses" IT MAKES MY BLOOD BOIL! But I have quit the site now, so it won't be an issue from now on. (I got the dreaded SoW pop-up which they can whistle for!) They have still had thousands from me though so lord only knows why it took the this long, as I'd already be homeless by now IF it was an issue lol...
In summary - treat me like the worthless-loser-piece-of-crap I am and offer me NOTHING, or else do it properly and tailor incentives to my play and deposit levels. In between simply doesn't work for me, it's insulting.
5. Easy account navigation and access.
6. Low RAM design. Rizk, in Chrome, was using up my 12GB of RAM resource to the point I thought the SSD would boil. That's BEFORE I even opened a game. The site was slow, buggy and resource-heavy. Check the bugger is smooth in all main browsers.
7. Clutter - get rid. Make the interface simple.
8. Another bugbear at Rizk casino - the greedy, presumptuous and grasping deposit form. I deposit £30 15 times on the bounce. Then I deposit say £60. Then back to £30 as normal. The deposit form would pre-fill £60 for then next 5-10 deposits as if to divert me from the lower 'usual' amount. I HATED THAT TOO! So don't 'suggest' deposit amounts, let the bloody customer decide.
Over and out.