The I-slots idea is nice, with the continuing storylines and stuff that keeps you playing. I can see it losing its charm fast though, I played As the reel turns 1 yesterday, and before I could advance more than twice I was getting really tired of the picking casino chips feature, wishing it had an autoplay button that just gave me a random payback. The only time it got moderately exciting was when I hit it during 2x multiplier freespins.
What these slots need for any staying appeal are some decent feature wins. Maybe you can get them but I haven't seen it so far.
It would be cool if they had more interactivity, alternative story lines, etc. The big wins do come along now and then