US Peer-to-Peer Sports Betting Operator Prophet Exchange selects Intelitics as key partner

By Simon Wright, Last updated Jun 30, 2023

Intelitics announces a partnership with Prophet Exchange, which will see the leading performance marketing and analytics platform provider deliver its data-driven, premium product suite to the debut operator.

Having just gone live in New Jersey and with plans already in the pipeline for further expansion in other states in 2023, Prophet Exchange has called on Intelitics and its cutting-edge platform to manage all affiliate and paid media activity, which includes real-time media campaign monitoring and player tracking.

These real-time data analytics and the platform’s flexible pixel tracking will also allow the operator’s affiliates to access their own data and performance metrics in a live, real-time environment.

Prophet Exchange will also benefit from Intelitics seamless costing and performance integration with Facebook, and other tier 1 ad-networks. This centralization of all user acquisition channels will ensure Prophet Exchange has all the data on hand, in real-time, to test, iterate and scale marketing campaigns faster and more efficiently.

Allan Petrilli, VP of Sales and Growth at Intelitics said: “We are relishing the opportunity to support the team at Prophet Exchange with their customer acquisition efforts. Their vision for bringing an innovative new betting opportunity in the peer-to-peer exchange space in the US market is exciting, and they have built an incredible team to execute on it.”

“We designed our platform to be intuitive for operators, affiliates and paid media team to manage, backed by unrivalled access to actionable insights which will surely allow Prophet Exchange to scale their user acquisition efforts quickly and efficiently.”

Thomas Phillips, VP of Marketing at Prophet Exchange, added: “In Intelitics we found not only a best-in-class product offering, but a team that we believed would become firm partners in our ambition to become a major player in the US sports betting market. Launching an industry first is no easy task, and one we have been hard at work on for a while. We’re glad we have found a partner we can rely on to drive our player acquisition now we are finally live in New Jersey!”

Simon Wright

Simon Wright has been both a player and an observer of the online casino industry for over 15 years. His knowledge of the online casino industry – to include sports is massive. Not many folks have the experience or his knowledge about online gambling. His adoration of football is also noted. He has painted his house blue (Chelsea) and annoys his neighbors with local football songs on game days.


CasinoMeister heart Top 5 casinos

CasinoMax

325% Slots Bonus on 1st, 2nd and 3rd Deposit

3Dice Casino

110% up to $110 Welcome Bonus

Spinfinity

300% Slots Bonus up to $3,000 on 1st, 2nd and 3rd Deposits

Roaring 21 Casino

400% up to $4,000 + 100 Free Spins Welcome Bonus Package