Gaming Corps signs deal to enter African Market with GOAT Interactive
By Simon Wright Feb 16, 2023
The up-and-coming Swedish developer, Gaming Corps, is pleased to announce a deal that will see its diverse portfolio become available within the African market for the first time. The new partnership will quickly see Gaming Corps’ content go live with GOAT Interactive’s leading B2C brand, Premier Bet, across all 23 of the local African markets within which it operates.
In a key strategic move for both companies, the deal will primarily focus on the studio’s Crash and Mine content.
Leading titles from the studio include Jet Lucky 2 and Penalty Champion, with its arcade portfolio having been intentionally designed to ensure a higher level of visual aesthetic than is common within the game genres along with premium gameplay and the benefit of being a lightweight product to run. The portfolio already has proven traction and the deal will extend to branded versions of the football Mine game to maximise local appeal.
Premier Bet’s key objective is to ensure that its offering is perfectly tailored to the tastes of its players, in countries that include: Angola, Cameroon, Ghana, Liberia, Senegal, Sierra Leone, Tanzania and Zambia.
Karen Hope, Director of Casino at GOAT Interactive, said: “Gaming Corps has an exciting and modern portfolio that we feel will resonate exceptionally well with our key audiences. We see this studio as an exciting long-term strategic partner as we build loyalty on a hyper-local level across our product offering, numerous markets and audiences.”
Danielle Calafato, Head of Commercial at Gaming Corps, said, “This segment of our portfolio has been developed with growth markets in mind as we always look to ensure we have content that matches our customers’ requirements. We’re sure that we’ll see great results together. We also very much look forward to customising our content in order to give Premier Bet’s players the localised experience that is so unique to our offering.”
The deal follows Gaming Corps recent announcements relating to market entries for both the Netherlands and Greece along with its expansion within the Belgian market.
Gaming Corps is an established gaming company with a background in video games that is now experiencing growth in the iGaming sector. Having recently attracted some of the industry’s leading talent, its diverse portfolio consists of premium certified Plinko, Crash, Mine, Table and Slot games.