Relationship expands from lottery and land based to interactive
The British Columbia Lottery Corporation's (BCLC) PlayNow.com has launched casino game content from Williams Interactive.
PlayNow's integration with Williams Interactive's Remote Game Servers will give players in Canadian Provinces British Columbia and Manitoba fresh titles to choose from such as Zeus, Reel'em In! Big Bass Bucks and The Wizard of OZ.
Williams Interactive's parent company Scientific Games has furthered its relationship with BCLC to include lottery, land-based gaming and now interactive products.
"The key to building player loyalty, on the casino floor and online, is to consistently offer great gaming experiences", said Jordan Levin, president for Williams Interactive. "Our proven content library is an ideal solution for BCLC and Manitoba to further enhance the gaming entertainment available beyond the walls of their casinos."
Online Casino News Courtesy of Infopowa