ZYNGA POKER PACKS 'EM IN
2 October 2009
Social networking games provider deals an
average of 150 million hands a day
The Las Vegas land gambling venues deal approximately 11
million hands of poker a day; by comparison, the social
networking games developer Zynga is currently dealing an
average of 150 million hands of poker a day.
The
comparison is a startling illustration of the power of
the Internet, a medium which Zynga has turned to its
advantage bigtime.
A company spokesman this week
revealed that Zynga Poker (formerly Texas Hold’Em) is
the number one poker game on Facebook, where high
rollers and amateurs alike play join the action.
"An average day finds Zynga dealing about 150
million hands compared to 11 million hands dealt in Las
Vegas," the spokesman said. "On any day and at any time,
Zynga Poker hosts 250 000 concurrent players, making it
the world’s largest live casual casino and seating more
than 3.5 times the audience of the average NFL stadium."
The company has enjoyed success with other games,
too, quadrupling its monthly users over the last six
months, making it one of the fastest growing
applications on the Internet.
In April 2009,
Zynga had 30 million monthly active users playing its
games, and since then the number has grown to 129
million. Every day, approximately 34 million users
worldwide play Zynga games according to Developer
Analytics. Zynga estimates its current monthly unique
visitors are at 70 million, and the company boasts it
has four of the top 10 games on Facebook:
“The
rise in social gaming reflects the immense popularity of
Facebook and the need for people to connect, play and
express themselves with others,” said Mark Pincus,
founder and CEO of Zynga. “While it is still early in
social gaming, the success of our games with the user
community underscores the sheer size and potential of
this new movement which will finally let fun become the
biggest way people interact.”
Whilst Facebook is
Zynga's biggest outlet, it's games are also available on
MySpace, Bebo, Hi5, Friendster, Tagged, Yahoo! and the
iPhone. The company is funded by Kleiner Perkins
Caufield & Byers, IVP, Union Square Ventures, Foundry
Group, Avalon Ventures, Pilot Group, Reid Hoffman and
Peter Thiel, and is headquartered in San Francisco.
Online Casino News Courtesy of
Infopowa
More news here.
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