IOVATION IMPROVES ANTI-FRAUD SYSTEM

8 June 2007

Reputation Manager upgrade strengthens proactive fraud management

Anti-fraud software provider Iovation has released an improved version of its effective ReputationManager product designed specifically to detect fraud and abusive behaviour. The product uniquely identifies devices and uses the reputation of those devices to guard against online fraud and abuse without impacting users' experiences or collecting personal information.

Director of product management Vidya Shivkumar says that ReputationManager has saved clients millions of dollars in fraud losses over the past 4 years, and the new release takes the product to the next level by delivering additional functionality that enables clients to stay ahead in the fight against fraud.

New benefits include:

Enhanced Device Identification: Without requiring software downloads, ReputationShield is a highly accurate device fingerprinting technology that combines device parameters and sophisticated pattern matching techniques to uniquely identify a device.

Real-Time Decisioning: Subscribers can, in real-time, query the reputation of a device using evidence that is most relevant to the transaction being screened.

Expanded IP Geolocation Data: Subscribers can use the expanded IP geolocation data for forensic analysis and/or real-time risk-based decisioning.

Enhanced Reports & Decision Support: Suspicious online behaviour can be discovered using reports such as frequency of account creation from a specific device. Redesigned screens provide fraud managers an instant snapshot of associated accounts and devices along with intuitive visual indicators to reduce analysis time.

Decision-support tools enable generation and distribution of customised reports such as suspicious geolocation activity.

Headquartered in Portland, Oregon Iovation pioneered the use of device reputation for managing online fraud, abusive behaviour and multi-factor authentication. Today, the company manages the reputation of millions of Internet-enabled devices worldwide, allowing its customers to control online fraud and abuse while benefiting from sharing device reputation intelligence.

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