HIGH ROLLER ACTION AT LADBROKES

6 July 2007

Trading update shows "significant" big money bets on telephone service

The latest tradeing information from Ladbrokes indicates "...significantly increased levels of High Rollers’ Telephone betting activity," without venturing possible explanations for the phenomenon.

The income appears to be set to boost the Laddie telephone betting operating profit for the six months ended 30 June 2007 to around GBP 45 million more than during the same period last year.

"Otherwise, despite challenging conditions for UK Retail Over the Counter (OTC) business, Ladbrokes continues to trade in line with management’s expectations," the statement notes, confirming that results for the six months to 30 June 2007 will be announced on 9 August 2007.

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