ECOGRA ACCREDITATION FOR STAR PARTNER AFFILIATE
PROGRAM
12 February 2010
Affiliate program administers affiliates
promoting fourteen top online gambling sites
The latest major affiliate program to achieve the eCOGRA
Affiliate Trust seal accreditation is Star Partner, a
program that administers the affiliate marketing affairs
of fourteen well established, tier one online gambling
destinations.
Announcing the accreditation after
an extensive inspection and monitoring process, eCOGRA
chief executive Andrew Beveridge said that to display
the Affiliate Trust seal, affiliate programs must
demonstrate that their program establishes, enforces and
monitors best practice standards.
Specifically,
they must show that they calculate affiliate revenue
accurately and make payments promptly, communicate
efficiently and that they have controls in place to
accurately link players to affiliates.
eCOGRAs
monitoring affiliate program provides the most public,
structured and formal on-site approach, ensuring
adherence to consistent standards through regular
monitoring and full annual reviews carried out by
appropriately qualified audit and accounting
professionals.
Conrad Haack, Affiliate Program
Manager at Star Partner, said that the interaction with
eCOGRA's compliance team had been intense and useful,
improving several aspects of operational activity in a
business sense.
"This sort of independent,
professional and impartial assessment of our systems and
processes benchmarked to specific international
standards has proved to be most valuable."
Star
Partner administers the affiliate programs of fourteen
major and well established online gambling sites,
including Crazy Vegas, Golden Riviera, Sun Vegas, Maple,
River Nile, 777 Dragon, Aspinalls Casino, Aspinalls
Online Poker, Casino AUS/US/UK, Casino France-Net,
Cinema Casino and Crazy Mobile.
Online Casino News Courtesy of
Infopowa
More news here.
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