Selfishly bogging down Internet search facilities

Cpays, the affiliate program for Playtech online casinos seems more intent on selfishly seeking top search engine positioning than delivering useful information to the public using this valuable public Internet facility.

Reports coming in to InfoPowa suggest that the affiliate program and member casinos like Clubdice, Carnival, New York, USA and CDpoker is actively encouraging what can be described as seo spamming through contests - it has been claimed that one such contest garnered half a million entries, mostly spam styled.

One of these immortal contributions to the use of English was the following, which appeared on http:/wiki.infogami.com/_edit/discussions?r=11 and actually won a prize! How's this for deathless prose, professionally constructed:

Quote:

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If that doesn't irk you, consider running into repeated entries like this, wasting your time when you are trying to conduct an intelligent search for gambling related information on the Internet. And this is only one example of the sort of clutter these contests are generating for the public at large.

A spokesman at CPays says that the company is urging contestants in the future to ensure that their entries comply with Google search engine placement rules, which are as follows:

Quality guidelines - basic principles

Make pages for users, not for search engines. Don't deceive your users or present different content to search engines than you display to users, which is commonly referred to as "cloaking."

Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you. Another useful test is to ask, "Does this help my users? Would I do this if search engines didn't exist?"

Don't participate in link schemes designed to increase your site's ranking or PageRank. In particular, avoid links to web spammers or "bad neighborhoods" on the web, as your own ranking may be affected adversely by those links.

Don't use unauthorized computer programs to submit pages, check rankings, etc. Such programs consume computing resources and violate our Terms of Service. Google does not recommend the use of products such as WebPosition GoldT that send automatic or programmatic queries to Google.

Quality guidelines - specific guidelines

Avoid hidden text or hidden links.
Don't employ cloaking or sneaky redirects.
Don't send automated queries to Google.
Don't load pages with irrelevant words.
Don't create multiple pages, subdomains, or domains with substantially duplicate content.
Don't create pages that install viruses, trojans, or other badware.
Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content.

If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first.

Online Casino News courtesy of InfoPowa