RICH MEDIA CONTENT FOR WINADAY ONLINE GAMBLERS
24 April 2009
3D online casino aims to increase player
appeal by teaming with EyeView
The critical business element of converting online
visitors into regular casino players is to get a boost
at Slotland's WinADay Internet gambling operation
following an agreement with rich-media speciaists
EyeView.
The company, which provides online video
solutions tailor made for clients, will create the most
effective rich-media experience for the WinADay website,
methodically incorporating, testing and analysing the
effect its material, services and technology has in
converting more of WinADay.com’s first time visitors
into depositing players.
EyeView's Video
Conversion Solution is a full service offering,
including design and production of the video content in
multiple languages; analysing video engagement and
conversion information and optimising the video to
ensuring the best possible conversion rate for each
specific website.
Previous gaming clients that
are already using Eyeview’s system include William Hill
Online and 888.com.
Tal Riesenfeld, Vice
President of Marketing at EyeView, said: “The Video
Conversion Solution is proving a hit with online gaming
firms as the steady stream of new customers
demonstrates. We have managed to secure some heavyweight
gaming brands since the start of 2009, who benefit from
the ongoing A/B testing, conversion tracking and
continual optimisation provided by our experts and
technology. Online video is one of the most powerful
communication tools when used in the right manner and
EyeView provides the full video solution turning gaming
companies’ conversion goals into a reality.”
Online Casino News Courtesy of
Infopowa
More news here.
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