CANBET CHOOSES INCOME ACCESS AS AFFILIATE PROGRAM

18 April 2008

Significant marketing leverage in Europe expected to flow from new deal


International online bookmaker and gambling operator Canbet has selected Income Access as its affiliate marketing program, making available to its affiliates the opportunity to promote a revolutionary football product where punters have access to Live 'In-Play' Football Betting on over 500 global games each week, along with a comprehensive selection of live Asian Handicap markets.

Microgaming-powered Canbet offers online poker, casino and live dealer games that give players access to millions in progressive jackpots, over $1 million a week in tournament guarantees, the latest in live gaming entertainment and generous sign up bonuses.

"Income Access is established and respected in the European affiliate market, giving Canbet significant marketing leverage as we become a major player in the United Kingdom, Europe and Asia," Julia Van Heerden, Head of Marketing & Gaming at Canbet, said.

"We are delighted to be partnering with Canbet and supporting the growth of their affiliate program pioneered by their world-leading Live 'In-Play' football betting service and unique products," Nicky Senyard, CEO of Income Access commented. "Their innovation in the gaming market coupled with an established presence and aggressive expansion plans will be a welcome addition to all our casino, poker and sportsbook affiliates."

Affiliates can expect to earn up to 35 percent commission on the net revenue generated by their referred players. Attractive benefits include no negative carry over and separate poker calculation. The affiliate program will also offer complete marketing tools including XML-datafeeds, themed landing pages, and special promotions to help maximize revenue for affiliates.

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