ACQUISITION A DYNAMITE IDEA FOR BOSS MEDIA

4 April 2008

UK games developer taken over by Swedish turnkey provider


The Swedish online gambling turnkey provider and software developed Boss Media has acquired UK games developer Dynamite Idea, which has supplied games to the likes of Ladbrokes and Unibet in the past. The acquisition extends Boss Media’s instant games portfolio based on Flash technology.

“Dynamite Idea is a leading game development studio with a proven and successful portfolio of instant games“, Eric Matsgård, Vice President Products, at Boss Media said. “We believe that our new own instant casino combined with Dynamite Idea’s fixed odds and slots portfolio, is a very compelling offering for operators."

Dynamite Idea will offer its portfolio of games through Boss Media’s new Instant Gaming Platform and the recently launched Gaming Management System. The solution will enable players to access Dynamite Idea and Boss Media games with single sign-on as side games to, for instance, Boss Media Bingo and Poker and the newly launched Instant Casino.

“Dynamite Idea is extremely pleased to have concluded this transaction," said Simon Caddy, Founder and CEO of the company.
"Separately the two companies have enjoyed great success and together we represent a hugely compelling package of gaming titles allied to a sophisticated platform. As soon as we began discussions with Boss it was clear that there was a meeting of minds, all the people we know at Boss share the same enthusiastic ambitions for the joint companies moving forward."

HDR Partners advised Boss in the transaction, details of which were not released.

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