WHAT'S UP WITH THE SPAM?
Guess what? There are still some dweebs out there in cyberland that believe that spam is an effective marketing tool. It's laughable but true. And what is even more astonishing is that there still are online casinos that condone this activity. Why? Because in most cases they define spam differently than most of us do, or they have a spam machine they don't want to turn off.
How do I define spam? It's anything impersonal that I didn't ask for that wants me to take action on something I couldn't care less about.
My email address is exactly what it is - it's mine. You are addressing me - I am a person - I have a name. Don't use a robot or computer program to introduce yourself or your product to me. Emails that begin with "hello" get nailed by the delete button right off the bat. That's it. Sorry I don't want your crap. I don't want your ads. I don't want your drugs, your pre-approved loans, your pirated software, your 250% bonus. I want nothing from you. Don't waste my time. And I couldn't give a flying rat's ass about any "unsubscribe" button or link. Spam is spam.
This "unsubscribe" link seems to be the crux of the problem. There is a certain population of marketing people who feel that as long as a spam mail has this link, it can't be considered spam. Horse hockey! People subscribe to magazines, or to newsletters (like this one). It's called a subscription. No one (at least no one I know) subscribes to spam listings. The "subscribe" term is a misnomer, thus it should not be applied to spam mails. "Unsubcribing" is irrelevant. I don't want to hear it; speak to the hand.
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