It's two different types of player that will respond to these offers. PLayers who want something right away, but with standard restrictions, will value the "free" money up front over a cashback ONLY if they lose.
Interestingly, you are going to offer players 15%, but your AFFILIATES are likely to be getting TWICE this level of "cashback on losses" for that player.
I don't think anyone would buy any other product if they knew MORE was being paid in "commission" to the arranger than THEY were getting as the "purchaser" from the deal.
The division of benefit would look like this:-
$1000 played and lost over the month.
$150 returned to the player
$300 goes to the arranger (the affiliate) (assumes average 30% rate).
$550 goes as nett revenue to the casino.
Whilst the distribution stays the same under the 100% bonus model, the player gets the use of DOUBLE his deposits as "bankroll", so gets $2000 to play with, thus double the chance of hitting a big payout, but with a price in WR to pay for the "rental" of the extra $1000 (it's phantom, being Playtech, and can never be withdrawn even after making WR).
The distribution NOW appears to be:-
(on $1000 deposited, bonused, and all lost in play)
$1000 to the player in "free" play money
$300 to the affiliate
$550 to the casino.
Empty Fruities Astern Capt'n
Back to port for unloading.
Full Sails - before we get raided ourselves.
Bookmarks