IMPORTANT - CAP Euro Event Changes

[alexpratt]

Hi all,

Please see below some PR on the CAP events that will be going out today - Don't worry the changes are all 100% positive in that everything that was great about the events will be retained but admission will be easier for all affiliates and their will be a name change so the event will be 100% independent.

I am in Budapest today sorting the venue and parties for our September event so may not be able to respond to any questions but don't worry I will reply - Also have to announce the key note who I think is awesome!

The new site by the way will be up by Tues so please continue to use the old sites for the moment.

Speak soon

CAP Euro Amsterdam is Now The Amsterdam Affiliate Conference

-Every Affiliate Goes FREE! –Every Portal Invited -Every Affiliate Program Welcomed!

(London) CAP Euro Amsterdam is now The Amsterdam Affiliate Conference (www.amsterdamaffiliateconference.com) and the metamorphosis is much more than a change of name.

The Amsterdam Affiliate Conference (AAC) has opened its admission policy to encourage new affiliate attendees by opening its doors to all iGaming affiliates, eliminating requirements of CAP Forum membership as a prerequisite for free attendance. Likewise, all affiliate programs will be charged the same low rate to exhibit and attend. Extending its open door policy, AAC invites affiliate forums, affiliate portals and affiliate organizations to join the show.

Casino Affiliate Programs (CAP), founders and former co-producers of the show will continue to take a positive role in the event, promoting it to their 8300+ affiliates and affiliate programs. However CAP has decided instead to focus its efforts on developing the portal, forum and online assets which have made it the largest iGaming affiliate organization in the world which means the events will now be 100% managed and produced by iGaming Business who co-founded the events with CAP two years ago.

Some great things have however been retained from previous CAP Euro shows. The Affiliate Series of Poker will still be a highlight at the show, and will still award thousands in prize money to players. There will still be unforgettable parties thrown ever night of the event and an open bar following each day of the expo. The show will still be held April 30th – May 2nd, which happens to fall on Holland’s legendary Queens Day – one of the most celebrated street parties in Europe.

Most importantly, the AAC will continue to bring the foremost experts in the industry into its lecture halls, and the largest number of affiliates into its expo halls. The AAC has assembled SEO experts Dave Naylor, Jason Duke, Marcus Tandler, Bob Rains, Judith Lewis, and Gary Beal to speak in its two SEO panels, and has created a new dedicated FOREX Pavilion. With over 50 exhibitors already confirmed, and 70 exhibitors expected, the AAC offers great networking and business opportunities for affiliates and affiliate managers. With the new expanded entrance and exhibitor policy the AAC is set to be the biggest ever affiliate event – one that affiliates and affiliate managers can’t afford to miss.

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About The Amsterdam Affiliate Conference

The Amsterdam Affiliate Conference is managed and produced by iGaming Business, publishers of iGaming Business Magazine and iGaming Affiliate Magazine. The Amsterdam Affiliate Conference began as CAP Euro, which grew from 600 attendees to over 1700 attendees in just two years by keeping true to a simple philosophy: Put Affiliates First!

About iGaming Business

iGaming Business has been in the iGaming industry for over 8 years and as well as producing affiliate events publishes market leading magazines such as iGaming Business and iGaming Business Affiliate Magazine both considered the bibles for the iGaming Sector and read by thousands of affiliates, vendors and operators each and every month

[KasinoKing]

Thanks Alex!

If the poker is going ahead, I might just make the trip!


I found this part of the press release the most amusing:-

Casino Affiliate Programs (CAP), founders and former co-producers of the show will continue to take a positive role in the event, promoting it to their 8300+ affiliates and affiliate programs.

However CAP has decided instead to focus its efforts on developing the portal, forum and online assets...

i.e. Trying to rescue the last few remnants of what was once a great portal until is was decimated by it's two owners going into self-destruct mode...

If either of those two proven liars and cheats are still in charge, it will never get back to how it was before...

It's tragic.
KK

[jetset]

Glad to see a move toward harmony in the affiliate space by opening up admission to non-CAP affiliates, too.

Was any consideration paid to CAP by iGaming Business as a quid pro quo for taking over the events going forward, or did CAP et al simply relinquish control?

[Webzcas]

This makes sense Alex and is a good move not only on your company's part, but also that of Affiliate Media. Credit where credit is due.

By all accounts iGaming Business puts on great conventions and I am glad that you can continue to do so - even more so now that you are opening it up to non cap affiliates.

[justred]

A forced move to disassociate from CAP?

Question is, does CAP still make the same money they would have before when it was named CAP?

[jetset]

That almost certainly had something to do with it, that and the need to do some damage limitation perhaps, but I can't see CAP management letting a lucrative business like this go for zip, hence my still unanswered question about what consideration was paid.

Or is there perhaps an under-the-counter revenue sharing deal going on here out of the public eye?

I hate to be cynical, but after the events of the last few months I believe almost anything is possible....

By the way, JustRed, I like your signature "A proudly single dimensional affiliate!"

[alexpratt]

Hi sorry for late reply - Have been in Budapest which by the way is an incredible city and is going to be perfect for the Sept event - Just need someone to sponsor this boat I went on - Bloody amazing complete with indoor pool and massive open air roof deck

Anyway - back to business -

The ASOP is happening there is some strict legal stuff we need to work out but its all good and will eb happening = More info on that in the next two weeks

The registration system for teh event is an external company which we used so no need to reregister because we look after all teh back end for that and as such it will all flip over by Tuesday with the new website

The deal - It is still complicated - Sorry rubbish answer I know - The first thing we really wanted to do was relaunch the name and makes some fundamental changes which included letting all affiliates in, charging the same for all operators (don't worry rogues will not be allowed) This has taken a bit of time - As i say in the PR though CAP do genuinely want to concentrate on their offering and sorting that so it reflects what the sector wants - This worked well for us as it meant we could take on the events 100% which is what we were pretty much doing anyway.

The rule I have is what ever the deal it won't be hidden and will stand the "Gambling 911" litmas test - Please bare with me

I really love putting on these events and have learnt a shed load over the past two years (prior to these I had never done an event in my life) but most of all I want them to continue to be great, offer value to everyone and for us all to use them for business, relaxation, fun, networking, etc SO hopefully now we can get back on track

[jetset]

"Gambling911 litmus test" LOL!

So in summary transparency on this deal has not yet quite arrived.....

[alexpratt]

Can't really discuss a lot of what is happening in a public forum as you probably understand since we working a lot of stuff out at the moment and none of it is finalised but there is a lot of chat going on and things are changing for the better.

What I dopn't want to do is simply BS and tell you a load of crap so please bare with me on that one so I can pass the litmas test :-)

[casinobonusguy]

I havent had time to study up on the complete company /subcompaines of CAP/Lou /Warren but do they own any part of Igaming Business?If effective Media/Affiliate Media or any of Lou and Warren's comparnies are still invested in these events then it is nothing more than a name change and damage control Move.
Or are they letting Alex take over their event as a front person while still in the back room counting their cash?Enquiring Minds want to know I know alex always organised events but Cap always got the credit -just trying to understand the financial relationship here and no reflection on what I think of Alex.