Jackpot Factory's Inspirational Stories

[Mousey]

This has got to be one of the most ridiculous, thoughtless, insulting, gimmics I've ever seen.

I'm a new player at this casino group. I signed up just this week and played at All Jackpots. I'm sorry I gave them any of my money.

[vinylweatherman]

I have just revisited this thread, and I find the examples even more bizzare!
Even when they are removed, there needs to be a full admission of what these articles are (rather than our own theories).

Although JP Factory have been generally good, it seems they are far too keen to use the "it was a third party contractor" excuse. My cash-outs often have problems, and it takes some serious prodding to get something done. The explanation is invariably that the processor is a third party over which the casino have little control. Indeed, the processor even ignores urgent requests from casino CS, and it has taken direct intervention from the top to make Inexia take note of an issue and correct it.
This is a similar, but far far worse case. The sheer quantity of these duff articles, and their content, goes beyond my own theory that these were churned out by players hoping to win the bonus for the best (read outrageous), tale that were collected together.
Given that we have now had two normal working days, and despite the fact that this was such a damaging issue that I would expect technical staff to be called out during the holiday, the articles are still available, and each minute they are, the damage only gets worse.
All we need now is for Senator Goodlatte or entourage to "google something" and accidentally spot one of these to have a killer case for passing the prohibition bill. The fact that an eCogra sealholder is implicated strengthens the Goodlatte argument even more, in that the self regulation currently operating in lieu of formal regulation is not working as it should.

This will probably be the most interesting thread of the year!
Fortune Lounge have been in the cold for a year, and all they did was SPAM.

I would like now to nominate them for the "fall from grace" award as well as the "most stupid casino trick" award for 2006.

We need to be assured that not only are we promised this will not happen again, but that robust procedures are in place to make it impossible for a eCogra sealholder to get away with such lax internal controls that any possibility of a repeat, even by a contractor, will be prevented from the outset. I would like to know how long these "articles" have been in existence, and what purpose they were intended to serve, which, sadly for them, has not been the purpose they have ended up serving.

I shudder to think what would have happened if they had been regulated by the UK Gaming board, they would have had them, the advertising standards agency, trading standards, doctors, charities, etc, all over them!

[TheBloke]

Well they've certainly done a good job on Google - at a time where I gather it's rather hard to get pages into the rankings, a search for 'microgaming' returns two of these nonsense pages in its first ten results.

[caruso]

Originally Posted by vinylweatherman

I would like now to nominate them for the "fall from grace" award as well as the "most stupid casino trick" award for 2006.

I would not categorise this as "stupid".

There are articles all over the place, it seems endless. They're really hammering the search term "beating slot machines" (amongst others), there are the most hopeless articles at AllSluts and WildJacks just repeating that phrase over and over, almost without disguise. They're all links of course, trying to pull in the serps. It's working, too - google "beating slot machines" and see what you get. So essentially, Jackpot factory are getting exactly the results they wanted.

[caruso]

Originally Posted by vinylweatherman

I shudder to think what would have happened if they had been regulated by the UK Gaming board, they would have had them, the advertising standards agency, trading standards, doctors, charities, etc, all over them!

Since they're regulated by eCOGRA, do we think they'll lose the seal over this?

[Linus]

Originally Posted by TheBloke

Well they've certainly done a good job on Google - at a time where I gather it's rather hard to get pages into the rankings, a search for 'microgaming' returns two of these nonsense pages in its first ten results.

I love Google.

I remember - back in the pre-Google days - I'd spend a half hour searching, and still not find what I wanted. Google usually gets me what I want right away.

I wonder how much time & effort Google puts into fighting off these spammers?

I wonder who will ultimately win.

[vinylweatherman]

Originally Posted by caruso

Since they're regulated by eCOGRA, do we think they'll lose the seal over this?

This is a very good question, what exactly will the voluntary bodies do about this, both Kawanake and even eCogra have been accused of always seeing the casino's side in a favourable light. I expect Kawanake to handle this in the same manner it handled the Golden Palace incident, an internal investigation followed by business as usual.
eCogra is a different matter! This comes while they are campaining for responsible gaming, and the sheer abdication of responsibility in allowing this to happen needs to have a visible consequence. Whateve they do, eCogra will have to justify it, and to allow the casino to go relatively unpunished (other than the stern "slap on the wrist"), will validate the "it was a contractor, not us - we can't be held responsible", excuse.

This scandal is in it's early days, and it's out in the public domain now, there is no going back! Nothing short of an official investigation by eCogra (finding published openly of course), will go towards remedying the damage to the industry. Google may take a stand also, and this could harm the industry as a whole as they may simply blacklist all casino type terminology from ranking in the top few of the results.

I meant "stupid" in the sense that someone with the authority to change their website thought this was OK, and someone in charge of them thought it OK to employ them!

[TheBloke]

Originally Posted by caruso

I would not categorise this as "stupid".

There are articles all over the place, it seems endless. They're really hammering the search term "beating slot machines" (amongst others), there are the most hopeless articles at AllSluts and WildJacks just repeating that phrase over and over, almost without disguise. They're all links of course, trying to pull in the serps. It's working, too - google "beating slot machines" and see what you get. So essentially, Jackpot factory are getting exactly the results they wanted.

They're going to go to the wall for this. I doubt the short term boost in new users will make up for the long term damage this will do to their image and reputation.

[sammyd56]

Just to add my disgust to the thread. This is very, very low. And to make it worse they still haven't even removed the offending pages as promised in their pathetic "out-sourcing" excuse. I hope they get the kitchen sink thrown at them for this, this kind of behaviour is appalling.

[caruso]

It's apparent that, having pulled the article at the top of this thread, that's an end to the matter as far as Jackpot Factory is concerned. All the other cheap, tacky search engine spam, "beating slot machines", "casino slot games", "craps strategy" etc ad inf, they're quite happy to leave up.