Jackpot Factory's Inspirational Stories

[WagerWitch]

Among other things, my job consisted of managing content on JF sites. This content included short stories written by and for the client’s target demographic. The content succeeded to both entertain and convert visitors. In other words, these “stories” were mostly written by women and aimed at pleasing other women.

Precisely. AIMED at a "TARGET DEMOGRAPHIC".

In this case - people who were absolutely willing to part with their money.

People who are unable to help themselves - or are in desperate situations - People who are NOT part of a RESPONSIBLE GAMING INDUSTRY DEMOGRAPHIC..

I'm sorry. Someone along the lines of Management should have seen this and should have noticed it IMMEDIATELY.

REGARDLESS of Lack of Knowledge of a CRIME - They are still GUILTY.

I don't call it a witchhunt here - or "guppies in stillettos watching the sharks rip each other apart"... Excuse me if your intent wasn't to call the watchdogs idiotic sheep. But Screw You!

The purpose of watchdog sites is precisely that. To watch over the bigger companies who step out of line.

JPF stepped so far out of line on this issue that unless you have a valid reason for it OR an apology - then back off and don't try saying what you do or what they do makes them untouchable because they have money behind them and we (watch dogs) do not.

Because you have no idea what "WE" do or what we "HAVE". Many of the members here do NOT live in the demographics that are described.

Many of the members here are doing pretty well financially and are quite capable of thinking for ourselves.

I, for one, found your letter ridiculous, condescending and assuming that the people in this particular forum are idiots.

You want to write something that makes sense?


Try THIS:

• YEs - We Screwed up.
• Yes - We Will Publicly Admit it.
• Yes - We understand there will be repercussions.
• Yes - We will withdraw this adverts
• Yes - Instead of relying on SEO we will in the future pay for the rankings.
• Yes - We will Donate to Gamblers Anon - and provide proof that we did so.
• Yes - We will never undertake a campaign that is this sleazy again.
• Yes - We realize our errors.

Until you or a JPF member/owner admits that publicly - they have become scum and a disgusting group of people - Below Golden Palace if you ask me.

And that's pretty scum low.

[greedygirl]

Originally Posted by boaz

<Disclaimer> The views expressed are solely my own. I do not claim to represent any entity other than myself, especially not Jackpot Factory. Additionally, this monologue is limited by the nature of my pride and sundry legal considerations. </Disclaimer>

<Dramatic rant> To begin with, this whole convoluted thread would photograph much like an online Transylvanian lynch mob.
Imagine a shrieking mass containing assorted webmasters/bonus-abusers and other furry creatures. These narrow-minded souls are ferociously forming impressions and fearlessly wielding incendiary laptops. </Dramatic rant>

I'm stunned. How someone can muster up the nerve to come in here behaving as cocky as you is beyond unbelievable, particularly given the seriousness of this situation.

Originally Posted by boaz

The only readers I cater to in my response are peers from the industry and a handful of professionals affiliates.

The content succeeded to both entertain and convert visitors. In other words, these “stories” were mostly written by women and aimed at pleasing other women.

Ok, Boaz...let's get something straight. I work in this industry, however, I would never be able to consider you a "peer." Additionally, I am a woman and if you believe these so-called "stories" please and entertain women, you couldn't be further from the mark. This is caveman mentality and only serves to offend, further.

Originally Posted by boaz

I came to rely on a robust method for checking and approving that content. This obviously failed.

Stevie Wonder could have done a better job checking the content.

Originally Posted by boaz

I am at fault for failing to catch a partial tide of stories that were obviously written in extremely poor taste. Any offended visitors have my sincere apology.

Why should we accept your so-called "sincere apology," when you come in here with the attitude from hell and a less-than-believable story? Give us all a break.

Originally Posted by boaz

I never intentionally targeted keywords that combine a gambling term and some wretched condition du Jour; such as [casino cures cervical cancer] or some-other-unpleasant-kw-casino.php.

The JF account was rather aggressive due the intensive nature of the competition in the wonderful world of online gaming.

Bullshit. You knew damned well what you were doing. Even if I were to believe that JF INSTRUCTED you to do this crap (which I don't necessarily believe they did), this does not let you off the hook for your complete and utter lack of ethics. Anything for a dime, huh?

Yes, JF is aggressive, as are most involved in the online gaming industry. Clearly someone was asleep at the wheel over at JF, to allow this to happen. This does not remove JF's responsibility in this matter, either. The point is that you are here now and you deserve the heat for the choices you've made. You chose to sell yourself out--not JF.

Originally Posted by boaz

<Drifting back to imagery> Instead of the majority of Casinomeister’s posters, imagine little stiletto-wielding guppies swimming in the shallow end of a blood-red ocean while watching sharks fight in the distance. </imagery>

-Boaz Sasson

This really sums up the sort of regrettable person you are. The sad part is at the end of the day, you are so shallow and self-involved that you'll never even understand the damage you've caused.

[WagerWitch]

Thanks Greeds - for a moment I thought I was the only one who caught the BS in that letter.

AS IF.

I'm very aware of GA statistics (Gambler's Anon) because of a friend of mine who I took there when they had hit their last straw and he was slipping into suicidal tendencies.

IS JPF aware that ONE person - JUST ONE - killing themselves because they slipped or lost so much financially - because of these campaigns makes them morally rehensible and responsible?

Do they not consider that?

I think JPF needs to take some serious GA lessons and learn how to keep the problem gamblers away from them. Not to call them with the pied piper's horn!

They need to take responsibility.

One person comitting suicide - or comitting a crime - or slipping into utter depression because they had hope after reading the JPF ads... Which were scattered EVERY FREAKING WHERE.... Just ONE.

I'm sorry - I let a lot of things go - I'm a happy happy person. But this. THIS!!!

Morally - Ethically - Disgusting.

And again until JPF stops pointing fingers - AND admits responsibility for its actions - They are the worst in the industry in my book, below companies that just steal money - or have betting odds...

Instead these are the scum who go down crack alleys to sell the drugs just to get the money.

Mobsters - Criminals and Scum.

And Greeds, you've known me for years. I don't speak lowly of people or groups until they've pissed me off.

And this group - until they pull up their boot straps and willingly admit it - I'll continue speaking lowly of them.

They can redeem themselves - ADMIT - BE HONEST - MAKE A BIG DONATION - REMOVE THE OFFENSIVE, IRRESPONSIBLE ADS.

Doesn't matter who did it - the whole company is responsible for it.

And it may only be one lone person sitting in a trailer with a shotgun to their heads right now because they just maxed out their credit cards... Or a woman looking at the sleeping pills in her medicine cabinet ---- But that is one too many. Just the possibility is too much!

Grrrrr.

JPF - have you ANY comments to say to that?

JPF - ARE YOU WILLING TO ADMIT THE MISTAKE AND MAKE EFFORTS TO FIX IT?

JPF - or are you just going to wait to be cleared by Ecogra and believe everything will be fine?

JPF - Do you even care?

[spearmaster]

<smack on the head> Oh boy... talk about putting your foot in it, Boaz... </smack on the head>

Instead of defending this BS, why not explain how it came about in the first place - and how what JF are claiming now is simply not true?

[suzecat]

Originally Posted by boaz

I was the content manager working on the Jackpot Factor account. My connections to JF were severed two months ago for reasons unrelated to the current drama.

Finally! Some good news.

[jetset]

Originally Posted by spearmaster

<smack on the head> Oh boy... talk about putting your foot in it, Boaz... </smack on the head>

Instead of defending this BS, why not explain how it came about in the first place - and how what JF are claiming now is simply not true?

Exactly - help us get at the truth here instead of trying to justify the unjustifiable. Give us, and for that matter other interested parties the real story.

[greedygirl]

Originally Posted by boaz

I was the content manager working on the Jackpot Factor account. My connections to JF were severed two months ago for reasons unrelated to the current drama.

I think it would be interesting (and perhaps telling) to know the reason behind the split between Boaz and JF. Care to share, Boaz????

[MarcyW]

I thought the ads were funny. Does nobody have a sense of humor anymore?

[GrandMaster]

Where is the joke in this one, for example?

Get blackjack on line to supplement your income


I had to make some more money. We had just bought a brand new car for my wife (we for sure needed two cars now that we were both working full time) and we had not yet finished paying off my car. I realized, that even though I had a full time job, my salary just was not going to cut it. I had to think of another solution if we were going to survive. I decided to try blackjack on line. My work colleague had told me blackjack on line had gotten him out of a difficult spot or two and now he used casino on line regularly to supplement his income. He said thanks to blackjack on line he had much less pressure now.

I try casino on line


I decided that I would try blackjack on line too. I figured that if my colleagues had gotten out of a difficult spot with blackjack on line, then blackjack on line might work for me too. It did. The first week I played blackjack on line I made a ton of money. Today I know that each month I can count on blackjack on line to supplement my monthly salary and my stresses are far less.

[Vesuvio]

Originally Posted by greedygirl

I think it would be interesting (and perhaps telling) to know the reason behind the split between Boaz and JF. Care to share, Boaz????

You could always give him a call: http://boaz-sasson.tripod.com/index.html

p.s. I'd feel guilty posting up a personal website for anyone else, but I'm sure anyone with such a humourless sense of his own importance will welcome the hits. Though maybe some webmaster should check the html code doesn't involve the automated sale of your soul to the devil