32Red- First Half 2011

**rainmaker** · 21st July 2011, 10:47 AM

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32Red

Commenting on the performance, Ed Ware, CEO of 32Red, said:

"This exceptional year on year growth is particularly pleasing given the strong trading experienced during the comparative period. Our marketing has become more effective and has yielded encouraging results. We will build investment in this area throughout the remainder of the year.

"32Red was delighted to have renewed the sponsorship of Swansea City Football Club for a further three years in February, and we congratulate the Club on promotion to the Premier league.

"While the focus remains in the UK, the Board continues to monitor developments in Europe."

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First Half 2011 Summary

The Company is delighted to report record revenues with total Gross Win up 42% to £11.0m (2010: £7.8m) in the first six months of 2011. The performance is particularly pleasing in light of strong H1 10 comparative figures that were, in turn, 33% ahead of H1 09. Consequently, revenues in the First Half of 2011 are 89% ahead of those recorded in the same period in 2009.

Casino Performance :

· Gross Win (revenue) £9.5m, up 41% on 2010

· Active casino customers 21,745 up 12% on H1 10

· Casino player yield £438, up 22% on H1 10

· New Casino players 13,901, up 13% on H1 10

· Casino cost per acquisition: £118 (H1 10: £86; FY 2010: £119)

As an addition, 6 months trend:

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**Nifty29** · 21st July 2011, 11:15 AM

Thanks for the info rainy

Of course its due to the RTPs being reduced to around 60% now.....

**plasticnote** · 21st July 2011, 12:36 PM

32 red plc casinos have such a good reputation, ofcourse, more players and higher profits.

**4 of a kind** · 21st July 2011, 12:57 PM

Originally Posted by plasticnote

32 red plc casinos have such a good reputation, ofcourse, more players and higher profits. I do not think the higher profit involved adjusting RTP, this is a MG casino, mate, not RTG.

I see you responded to Nifftys post thinking he was contributing to the thread, when it was nothing more then back door sarcasm.

**plasticnote** · 21st July 2011, 01:01 PM

Originally Posted by 4 of a kind

I see you responded to Nifftys post thinking he was contributing to the thread, when it was nothing more then back door sarcasm.

Sorry I am seriously lack of humor... reply modified

**Larsenne** · 21st July 2011, 03:30 PM

Dear Members.

It is interesting. The figures show a good business. And that explains why they not are shaky once a player has a winning streak.

Regards

L'arsenne

**jetset** · 21st July 2011, 04:46 PM

Things might be looking up - 888.com has also posted a stellar set of results today, and (other than poker) Playtech posted some strong stats this week as well.

**purpletin** · 21st July 2011, 10:50 PM

I bought some 32Red shares a while back. I find it takes the edge off a little when I bust out there as I figure I may be helping the share price go up.

**rainmaker** · 22nd July 2011, 02:56 PM

Originally Posted by jetset

Things might be looking up - 888.com has also posted a stellar set of results today, and (other than poker) Playtech posted some strong stats this week as well.

Yes, the industry in general are doing well these days. With the exception of US-friendly casinos of course

**plasticnote** · 22nd July 2011, 08:28 PM

Originally Posted by rainmaker

Yes, the industry in general are doing well these days. With the exception of US-friendly casinos of course

I agree, many US-friendly casinos were too focusing on the US market, when US market is suddenly shut down, they are suffering. Hope that they are realizing that it could take years for the US market to re-open and thus adjusting their marketing strategies. I believe that it is still not too late because the online gaming market is still growing fast.