Microgaming White Label Issue

[Mousey]

Originally Posted by mrracetrack

Does anyone know if any of the other Microgaming groups beside Playshare are promoting "white label" casinos?

.....

I know some think I'm 'resurrecting' an old thread, but for me, the while label casino issue is far from dead. I still want definitive answers to the question posed by racetrack... Not only do I want to want to know which casino groups are offering white labels, I want a list of all white label casinos for each casino group.

And here http://list.playsharepartners.com/ I see only 17 or so generic casinos listed... what happened to the other 17 or so?

Is this playshare, too?
http://www.onlinecasinobuilders.com/index.htmlHeavily pushing the white label concept... I couldn't find a list of white labels... but the music and sound 'effects' were so annoying I didn't hang around very long.

I want to know where this concept is going and where it's been. I'm just a player and don't have access to the 'insider' information, but I want it.

[lojo]

I agree Mousey, the issue is far from dead. Thanks for opening it back up. More will be revealed.

[mrracetrack]

Mousey posted:

Is this playshare, too?
http://www.onlinecasinobuilders.com/index.htmlHeavily pushing the white label concept...

I saw that site a few weeks ago... and had been meaning to post about it... thanks for the "reminder" Mousey...

It sure seems to me that Microgaming is cheapening their image by offering "anyone" an opportunity to "represent" a Microgaming casino for $499...

It really is nothing more than being an affiliate for whatever casino this actually is... as you will just get a commision based on player losses that sign up through your website link.

And for the "$4000" package... all you're actually getting for that large amount is a "bells & whistles" website... there is no additional revenue gained by spending that $4000 other than having a "flashy site".

The reality is... you can become a casino affiliate (and get the same percentage of revenue from player losses) without spending a dime... other than paying for "your website"... which will cost no where near even the lowest price of $499 that this company is asking for.

Here are the options they offer:

ONLINE CASINO -- MICROGAMING SOFTWARE

One complete online casino Web site with your choice of template designs. Branded Microgaming casino software. Exclusive online marketing guide. Customer service provided to your players. Lifetime Web site hosting and maintenance.

BUY NOW - $499 (USD)




CUSTOM STANDARD ONLINE CASINO

One complete custom-designed online casino Web site. Branded Microgaming casino software. Exclusive online marketing guide. Customer service provided to your players. Lifetime Web site hosting and maintenance.

BUY NOW - $1,999 (USD)




CUSTOM DELUXE ONLINE CASINO

One complete custom-designed state-of-the-art online casino Web site designed using the latest Flash technology. Branded Microgaming casino software. Exclusive online marketing guide. Customer service provided to your players. Lifetime Web site hosting and maintenance.

BUY NOW - $3,999 (USD)

Perhaps Playshare can provide us a comment on this...

[jetset]

WHITE LABEL DEAL SIGNED BETWEEN PARTY GAMING AND ITV

Branded betting, casino gaming and bingo appears on ITV websites

Publicly listed online gambling group Party Gaming has scored a major coup with a white label deal to provide television broadcaster ITV plc with branded betting, casino and bingo games on its websites, the Reuters news agency reports.

A Party Gaming spokesman said the games were already up on ITV's website, confirming a report in industry magazine eGaming Review.

Party Gaming hinted at a major white label deal with "a leading household brand" in its results statement last week (see previous InfoPowa report)

eGaming Review reports that the white-label products, which at present include Emmerdale Bingo and ITV-branded casino and betting products, have appeared on the site within the last 48 hours. The ITV-owned Friends Reunited has also gone live with a poker product.

The appearance are believed to be the soft launch prior to the release of a more extensive number of products. ITV broadcasts some of the most popular programming on UK television, including Coronation Street and X-Factor as well as Emmerdale.

A spokesperson for Party said: “This is a development of the existing affiliate relationship we had with ITV. We are not going to disclose what our future plans will yield.”

The deal marks ITV’s second venture into gaming services. The company entered into a deal with Sportech to provide gaming-related products through its interactive service in early 2002, abandoning the loss-making enterprise in January 2006.

[PlayShare]

Originally Posted by mrracetrack

Mousey posted:



I saw that site a few weeks ago... and had been meaning to post about it... thanks for the "reminder" Mousey...

It sure seems to me that Microgaming is cheapening their image by offering "anyone" an opportunity to "represent" a Microgaming casino for $499...

It really is nothing more than being an affiliate for whatever casino this actually is... as you will just get a commision based on player losses that sign up through your website link.

And for the "$4000" package... all you're actually getting for that large amount is a "bells & whistles" website... there is no additional revenue gained by spending that $4000 other than having a "flashy site".

The reality is... you can become a casino affiliate (and get the same percentage of revenue from player losses) without spending a dime... other than paying for "your website"... which will cost no where near even the lowest price of $499 that this company is asking for.

Here are the options they offer:



Perhaps Playshare can provide us a comment on this...

Dear Mousey and MrRaceTrack,

In reponse to your comments, Casino Builders do not belong to PlayShare.

They are website designers and amongst their other business initiatives, promote our White label program. The fee that is advertised is payable to casino builders for development of the website.

Please note that this is NOT an open season for white label casinos, all applications are subject to a stringent screening process, application does not imply acceptance into the program.

Please go to http://www.onlinecasinobuilders.com/software.html to see the terms for program application.

I would also like to state I will be posting back here shortly to give you all an update of the changes that we have made with regards to the white label program that we operate.

Best regards,

Max Wright

CEO

PlayShare Group

[winbig]

Hell, if you want a website with all the bells and whistles, I'll do it for half the price! - $2000