
Originally Posted by
threescatters
I think the solution is simple enough...
Offer sign up bonuses which cost the casino a little but not anything near anything that would hurt the bottom line to attract players, and maybe monthly or occasionall reloads for every one that are similar. There is a fine line to be struck here, dont be so tight that noone signs up or deposits, but dont give away your bottom line as the casino either......
But ontop of that offer your proper customers, the ones that deposit without a bonus and play the games regularly, good bonuses - ones that the casino genuinely gives them something back on. This way everyone is happy. The customers who only deposit for a bonus - they only get the very tight/small occasional reload, but the real players get the good stuff. And everyone has some incentive to sign up and try.
The impression is that many casinos offer silly bonuses to new players, and almost nothing to existing players. THEN they wonder why so many players take the welcome bonus and move on. Players have LEARNED that loyalty is punished, and what is rewarded is DISloyalty. Now this behavour has become "hard wired", and players don't EXPECT their loyalty to count for much, so they don't give it.
The casinos that DO reward loyalty have a problem showing to their new players that they WILL be rewarded for sticking around.
Even where loyal players get regular offers, there is no connection between what they get, and how much they have played. You can deposit 100 one week, and get 150% up to 100 as your regular offer, and the next week deposit 1000, only to get a WORSE 25% up to 100 offer next time around. This teaches the player that more play leads to LESS reward, so why deposit 1000 next time when 100 got a better offer. This then makes them look around for better offers for the other 900 the following week.
It is only when players have had every welcome bonus there is, that casinos have a chance to compete with regular offers.
One good tactic is NOT to deposit when your loyalty offer "takes the piss", but to ignore them for a while. This often leads to a BETTER offer a few weeks later, once they realise you have NOT "fallen for their little games", but are probably spending that money elsewhere.
If this tactic does NOT work, it is an easy way to identify which casinos simply do NOT value your custom, and have NO interest in getting it back when it appears that you have moved on.
Red Flush demonstrated this silliness last month. The "mystery day" was preceeded by 7 qualifying days, and it was "the more you play, the more you get".
BOLLOCKS
I barely played La Vida, but played over a GRAND at Red Flush during the qualifying period.
On the day, free spins at La Vida. Not much, and yielded less than £10. Expected given that I had barely played.
So, what did my much more significant play at Red Flush earn me on mystery day.......
NOTHING
Same again THIS week. They are AGAIN saying "more you play, more you get" with the "ludicrous lucky draw" promo.
Well, "once bitten......................"
They won't be seeing ANOTHER grand off me to "qualify" this time around. Probably no more than the 200 on Wednesday and Saturday for the regular offers. I get £100 worth of free spins as a DEFINED benefit for the 200 deposits on each day, so I am not drawn to deposit an extra grand or two for what might be another 30 spins yielding less than £10, or maybe even NOTHING again.
Who knows, I might win MORE for depositing LESS this time around, we shall see
Empty Fruities Astern Capt'n
Back to port for unloading.
Full Sails - before we get raided ourselves.
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