To boost player engagement and retention
Yggdrasil Gaming is going into the festive season with a bang with the release of its Euro 200,000 Christmas Calendar Campaign which is aimed at boosting engagement and retention over the holiday period.
Throughout the month of December, the provider will run 31 daily campaigns showcasing its recently launched in-game promotional tools, BOOST™; Missions; and social sharing tool, BRAG.
The campaign will cover many of Yggdrasil fan-favorites including Vikings Go Wild, Golden Fish Tank, Holmes and the Stolen Stones and will run across the majority of its partner operators.
"The online casino sector is more competitive than ever, and aside from creating great new titles, we are dedicated to ensuring that our games are backed by a supporting infrastructure that allows operators to keep their players engaged and entertained," Fredrik Elmqvist, chief executive officer of Yggdrasil Gaming, said.
The full Christmas campaign schedule can be accessed at yggdrasilgaming.com/christmas2016
Online Casino News Courtesy of Infopowa