US racing packaged for UK market
William Hill has inked an agreement with Turf TV that will see the Amalgamated Racing Limited brand become the UK bookmaker’s exclusive supplier of US racing coverage effective February 2014.
Turf TV, a joint venture between Racecourse Media Services and Timeweave, will provide William Hill coverage of US racing from Gulfstream Park in Miami, Pimlico in Baltimore and Laurel Park in Maryland, amongst others.
"Turf TV worked hard to win our business and we are happy to take more content from them. The presentation of American racing on Turf TV is high quality and our customers will find plenty of great racing to enjoy, particularly through the winter," said James Henderson, director of retail, UK and international at William Hill.
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