Casino software developer Pragmatic Play have announced the appointment of Victor Arias as the Vice President of their new Latin American hub, as the company turns its focus to establishing itself and gaining a presence in the region.
Arias joins Pragmatic Play with a wealth of experience within iGaming having worked for B2C and B2B businesses across the globe during his 20-year career. Arias also has a keen interest in emerging regulated Latin American countries. He will on a day to day basis be responsible for the continued growth of Pragmatic Play within the regulated territories in Latin America through a clear business development strategy.
Arias will be based in Argentina alongside three other executives employed by the casino content developer. Speaking about his appointment, Melissa Summerfield, Chief Commercial Officer at Pragmatic Play, said: “We are thrilled to have Victor join us, and look forward to his impressive industry experience benefiting our growing team in Latin America. Expanding our presence in Latin America has been a key target for us, so adding Victor is an exciting step forward for us.”
With Arias commenting on his new role, stating: “I’m delighted to join Pragmatic Play which has a strong reputation as one of the leading multi-product providers in the industry. The team has a hugely exciting ambition for growth in LatAm, and I look forward to heading the hub as we look to embark on this next step for the company.”