Signs three major European operators
Bet stimulation technology firm Bettorlogic has inked deals with BetClic Everest, Bwin and Betsson, three major European operators.
Betsson will initially concentrate on BettorLogic's full range of football services while BetClic Everest and Bwin have signed up for the full range of tennis, NFL and football.
Bettorlogic's Livelogic product provides in-play updates that react to match situations in a way that is most likely to stimulate customer interest as well as provides actionable reasons to bet across a range of markets while suggesting additional bets based on customer action, .
Andrew Dagnall, chief executive officer of Bettorlogic, said: "We've been solely focused on bet stimulation for a while now and our strategy is really paying off. Sportsbooks are looking for sticky products that give customers a reason to bet and our market-leading technology means our coverage is both customisable and scalable.
BetClic Everest, Bwin and Betsson join an expanding client roster that include Betfred, BetButler, Offside Gaming, SBOBet, Betway, Nairabet and Tuttur.
The company currently has a mobile app in beta test phase which will allow users to customise their own alerts on markets and market situations they are interested in during football matches.
"There is no better endorsement of our services than signing three of the biggest names in betting and we're absolutely thrilled to be working with BetClic Everest Group, Betsson and Bwin," concluded Dagnall.
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