Broad promotional and branding opportunities for joint venture business
Sportium, the joint venture business between Ladbrokes and CIRSA has been named title sponsor of the Liga Nacional de Fútbol Sala (LNFS), Spain's national indoor football league.
The deal begins at the start of next season with the option to renew for another It will afford Sportium broad brand visibility and promotional opportunities targeting soccer fans and LNFS clubs.
Alberto Eljarrat for Sportium said: "This agreement marks a major step for SPORTIUM, as we unite our brand with one of the most prestigious national competitions which has had spectacular growth in recent years."
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