Machine learning technology tools instantly identify ‘at risk’ activity
Playtech has announced the completed integration of Featurespace’s machine learning fraud detection tools into its Information Management System (IMS), the culmination of a strategic partnership agreed in 2017 (see previous InfoPowa report).
Featurespace’s adaptive, real-time, individual change platform (ARIC) monitors player behaviour and instantly identifies new fraudulent attacks while reducing the number of genuine, incorrectly sanctioned customers thereby significantly reducing poor player experiences.
“The deal forms part of the group’s strategy to further enhance its market-leading IMS platform,” a press statement reads. Playtech’s strategy also includes several other third-party agreements, such as Captain Up’s gamification engine and other “soon to be announced” partnerships.
Once a licensee has set up Featurespace as a third-party provider within IMS, the occurrence of a set of pre-configured player events, such as deposits, withdrawals, and changes to personal information, begins triggering alerts for IMS to send information to the ARIC platform.
To maximise the effectiveness of ARIC’s evaluation, licensees will be required to send historical data to Featurespace prior to its real-time investigations.
“We are developing industry-leading risk management technology and processes and Playtech’s IMS player management platform provides our licensees with the latest player protection protocols,” Shimon Akad, COO of Playtech, said.
“I’m therefore delighted that our partnership and integration with Featurespace technology will enable us to further increase the quality and effectiveness of our offering.”