Openbet Partners Featurespace Analytics

Builds on developing player experience and understanding

OpenBet has partnered analytics company Featurespace in a drive to better service its customers through Featurespace's ARIC engine.
The ARIC engine is a real-time, machine learning, fraud management software platform that reportedly understands the behaviour of each individual customer and can detect behavioural anomalies to identify and prevent new fraud attacks.
The collaboration will see the ARIC engine implemented into OpenBet's Activity Feeds, enabling OpenBet customers to have real-time access to player data.
"We're always looking for the very best technology capability for our customers. Working with Featurespace accelerates the delivery of our next generation, real-time player management platform," commented Jeremy Thompson-Hill, chief executive officer of OpenBet.

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