Online Casino Operator Launches In The U.k.

Casumo continues expansion… and its fight against boredom

The Scandinavian operators of online adventure casino Casumo have launched in the UK market after a successful integration of pound sterling into the platform.
Casumo offers players the opportunity to win prizes and trophies by collecting in-game points that unlock new levels and planets to explore in their personalised casino, and the UK launch follows successful roll-outs across the Nordic region since 2012.
The company claims that it has more than doubled its active player base in Scandinavia in the past 12 months and its game-within-a-game format has resulted in industry-best player value figures.
The UK launch has been accompanied by a PR tongue-in-cheek spin on boredom in British cities, linking that with Casumo as a way in which to alleviate the malady.
The casino commissioned a Censuswide survey which it claims lists UK cities by the number of 'player boredom' days, with the results ranging from a Nottingham low of 15 days a year to a high in Bristol of 23 days a year, and an average per city of 18 days annually.
The research purports to show that Brits are more likely to reach for their mobile phones to fight boredom than read a book, go to the gym or even talk to their partner. Brits aged 16-24 are shown to be the most restless, losing nearly a month to boredom each year (27 days).
Casumo marketing chief John Harmander said in a statement: "Many people's first instinct when bored is to play a game on their phone, tablet or desktop and we look forward to many thousands of Brits using Casumo's casino adventure as the perfect antidote."

Online Casino News Courtesy of Infopowa

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The man with the plan here at Casinomeister. Bryan Bailey has been running Casinomeister since its launch in June of 1998. He has watched the industry grow from its primeval stage to what it is now. The Meister has attended nearly 100 conferences in the past 20 years and has either been a speaker or a panel moderator for at least 60 events. He has always been an advocate of fairness and reason and is known to like German beer, a good Scotch, and astrophography.
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