Yggdrasil kicks off a new promotional concept
Yggdrasil Gaming has launched its own fan site yggdrasilcasino.com where players can play any title from its complete back catalogue of games for free and its operator partners will receive traffic-driving promotions.
The casino, bingo and tables games supplier has created a unique proposition for its partners and their loyal players, the company claimed in a press release Tuesday.
The pilot project has two main aims: to extend Yggdrasil’s already industry-leading operator offering by promoting its partners and their offers, and to become the top fan site of Yggdrasil games. All Yggdrasil Casino promotional activities will be offered at no cost to its partners until the end of 2018.
CEO Fredrik Elmqvist said: “We want to work closer than ever with our valued partners to identify the best ways to promote Yggdrasil content as well as their own content and drive higher levels of traffic to their casinos, further boosting their revenues.”