NZRB Formalises Deal With OpenBet And Paddy Power Betfair (Update)

By Brian Cullingworth, Last updated May 19, 2017

For design and implementation of new FOB platform

A deal announced in December last year between the New Zealand Racing Board (NZRB), OpenBet and Paddy Power Betfair (see previous InfoPowa report) has progressed with final approvals for the delivery of a technology solution and supporting data for NZRB’s Fixed Odds Betting (FOB) business.

The investment will complement NZRB’s current fixed odds betting business with a view to meeting increasing customer demand while enabling the organisation to better compete with international wagering organisations.

OpenBet will provide NZRB with access to a first-class FOB engine, used by many of the major wagering organisations across the world, and partner NZRB with an organisation at the forefront of international wagering growth and innovation,” NZRB Chair, Glenda Hughes, said.

“Both partner organisations have strengths in digital, sport and in-play wagering, which are three of the biggest growth opportunities for NZRB.”

In addition to the new FOB platform, NZRB has embarked on a number of other strategic initiatives that include customer and channel improvements, racefields legislation, and a programme to optimise the racing calendar which it expects will deliver a significant lift in annualised Net Profit per year to racing once fully implemented.

NZRB’s formal approval comes after a detailed design phase undertaken with OpenBet and further discussions with Paddy Power Betfair.

“We are focused on working with NZRB to develop a best-in-class technology that delivers a great player experience,” said Matt Davey, chief executive officer of NYX Gaming Group. “We are honoured to be selected from what was a highly competitive tender process and excited for the project ahead of us.”

The new platform is expected to be fully integrated into NZRB for the 18/19 season.

Brian Cullingworth

Infopowa news was a staple of Casinomeister’s news from 2000 until 2019. Brian Cullingworth was the main writer, contributor, and was one of the most knowledgeable persons I have ever known involved in the online casino industry.

We first met in January 2001 at the ICE in London where I observed him going booth to booth interviewing online casino, software, and licensing jurisdiction representatives. Brian was also heavily involved with our forum as “Jetset“, he was involved as an informal consultant to eCOGRA, the OPA, and was a player advocate who assisted countless aggrieved players with his connections to industry folks. He also published “Casino Cautions” via Infopowa news for quite a number of years. These can be found in our news archives.

His passing in February 2019 was a dark day for us. He will be forever missed.

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