New London Headquarters For Platform Provider FSB

By Brian Cullingworth, Last updated Jul 6, 2018

Company moves to Shoreditch technology centre next week

Online gambling platform provider FSB is moving its headquarters operations to the Shoreditch, London technology centre next week, following the example of William Hill plc.

The 8,000 sq. ft. offices are located in the heart of the UK’s ‘tech dev’ community in east London, and are based on two floors of the state-of-the-art premises.

The Scrutton Street site (EC2A) will now be home to over 100 staff who are driving FSB’s dedication to reengineering tired industry methodologies through its game-changing platforms – both via casino and its core sportsbook backend.

Aside from showcasing the company’s operational offerings and online trading tools, the new product-development floor will also feature a fully-functioning betting shop, complete with FSB’s latest fleet of SSBTs.

These self-service betting terminals now realise an entire cross-section of customer touchpoints, displaying in-venue content, linking through to EPOS terminals, with a single-wallet account bolstering the bridge to the digital customer experience.

FSB business development director, Richard Thorp, said Thursday: “We view this as a hugely salient step in the evolution and ambitions of FSB. Shoreditch is a rich environment for tech talent, which makes it a natural habitat for FSB’s expertise. These offices provide the resources and ideal setting in which to keep our portfolio at the cutting edge.

“It’s an exceptional building with a strong trading tradition in an area of growing appeal. It’s a happy coincidence when location and vocation converge.”

Brian Cullingworth

Infopowa news was a staple of Casinomeister’s news from 2000 until 2019. Brian Cullingworth was the main writer, contributor, and was one of the most knowledgeable persons I have ever known involved in the online casino industry.

We first met in January 2001 at the ICE in London where I observed him going booth to booth interviewing online casino, software, and licensing jurisdiction representatives. Brian was also heavily involved with our forum as “Jetset“, he was involved as an informal consultant to eCOGRA, the OPA, and was a player advocate who assisted countless aggrieved players with his connections to industry folks. He also published “Casino Cautions” via Infopowa news for quite a number of years. These can be found in our news archives.

His passing in February 2019 was a dark day for us. He will be forever missed.


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