Following competitive pitch
BetVictor has selected London-based creative agency Mr. President to build on its "Simple As" campaign following a competitive pitch initiated late last year.
The campaign was initially developed by VCCP, an integrated media agency that picked up the BetVictor business in 2012.
"Mr President demonstrated a combination of creative flair and understanding of our mission to give our players value, and we look forward to working with them on our ambitious growth goals," Shane Stafford, head of brand for BetVictor said.
Online Casino News Courtesy of Infopowa