Mobile Gambling Ascending

By Brian Cullingworth, Last updated Dec 29, 2017

Latest Technavio study predicts that the global mobile gambling market will grow by 19 percent by 2021

Independent research company Technavio has published the results of its latest study on mobile gambling, predicting that by 2021 the market will have grown by 19 percent, with most of the action from sports betting (54 percent).

Recalling that last year’s study found that 73 percent of mobile gambling users are regular gambling “enthusiasts”, Technavio leading analyst Ujjwal Doshi expanded on that theme, noting that the current study has confirmed that these mobile gamblers are in general financially secure and use mobile gambling as an entertaining stress reliever

“Gambling enthusiasts are extremely enthusiastic and passionate about gaming,” Doshi observed. “They have a positive attitude towards gaming and have knowledge about the games they play. These consumers seek the entertainment value of the game over ROI for their investments.”

He added that this type of consumer has liberalised and individualistic perspectives on gambling.

The Technavio study identifies Ladbrokes, Bwin Party, 888 Holdings and Bet-at-Home as major mobile gambling providers, and suggests there is still room in the international market for more operators and suppliers.

Brian Cullingworth

Infopowa news was a staple of Casinomeister’s news from 2000 until 2019. Brian Cullingworth was the main writer, contributor, and was one of the most knowledgeable persons I have ever known involved in the online casino industry.

We first met in January 2001 at the ICE in London where I observed him going booth to booth interviewing online casino, software, and licensing jurisdiction representatives. Brian was also heavily involved with our forum as “Jetset“, he was involved as an informal consultant to eCOGRA, the OPA, and was a player advocate who assisted countless aggrieved players with his connections to industry folks. He also published “Casino Cautions” via Infopowa news for quite a number of years. These can be found in our news archives.

His passing in February 2019 was a dark day for us. He will be forever missed.

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