London Advertising Agency The7stars Lands Major Ladbrokes Account

By Brian Cullingworth, Last updated Mar 3, 2017

Agency thanks its lucky stars following award of GBP 40 million account

Ladbrokes Coral has announced that its GBP 40 million media planning and buying account has been awarded to London agency The7stars.
The award was made following a closed pitch and indicates the confidence the group has in the agency, which has handled Gala Coral media planning since 2011. The news will disappoint Ladbrokes present agency Blue 449, which has been dropped in the interests of synergy and cost-saving.
Dan Staples, previously Ladbrokes head of brand and advertising, is now group marketing director of the merged Ladbrokes-Coral group, the publication Campaign Live reports.
In related news, Ladbrokes revealed in a stock exchange announcement Friday that Non-Executive Director Christine Hodgson, has advised that she will not seek re-election to the Board at the Annual General Meeting to be held on due to an increased level of business commitments.
Hodgson joined the Board as Non-Executive Director in May 2012 and will have completed five years in this capacity, including a spell as Senior Independent Director of Ladbrokes plc prior to the merger with Gala Coral. She will remain on the Board up to and including the Annual General Meeting.
Ladbrokes Coral Chairman, John Kelly, said:
"I am sad to see Christine step down from the Board but appreciate her decision based on her growing work commitments. She has been a stalwart of the Board over her time with us and has provided expert and valued advice. She has made a huge contribution in her time and we wish her well."

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Brian Cullingworth

Infopowa news was a staple of Casinomeister’s news from 2000 until 2019. Brian Cullingworth was the main writer, contributor, and was one of the most knowledgeable persons I have ever known involved in the online casino industry.

We first met in January 2001 at the ICE in London where I observed him going booth to booth interviewing online casino, software, and licensing jurisdiction representatives. Brian was also heavily involved with our forum as “Jetset“, he was involved as an informal consultant to eCOGRA, the OPA, and was a player advocate who assisted countless aggrieved players with his connections to industry folks. He also published “Casino Cautions” via Infopowa news for quite a number of years. These can be found in our news archives.

His passing in February 2019 was a dark day for us. He will be forever missed.

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