Ladbrokes In Trouble With A.s.a…. Again

By Brian Cullingworth, Last updated Sep 16, 2016

This time it's a micro-site problem

Ladbrokes marketers appear to have a problem in getting to grips with acceptable advertising requirements; barely a week after being rapped over the knuckles by the UK Advertising Standards Authority for its Iron Man email promo the online and land gambling giant found itself in trouble with the Authority again this week.
This time it is over a June microsite advert on a special offer for new players based on the England vs. Wales match at the World Cup. A punter complained that in taking the offer and placing a wager he was not told that part of the winnings would be paid as free bet tokens and not cash.
Ladbrokes acknowledged that the offer as advertised lacked clarity on the winnings issue, although it was full covered in the relevant Terms and Conditions, to which the promo linked.
However, the company was big enough to accept that the full detail should have been displayed upfront in the advert.
The company assured the ASA that it would amend any future promo advertising accordingly.

Online Casino News Courtesy of Infopowa

Brian Cullingworth

Infopowa news was a staple of Casinomeister’s news from 2000 until 2019. Brian Cullingworth was the main writer, contributor, and was one of the most knowledgeable persons I have ever known involved in the online casino industry.

We first met in January 2001 at the ICE in London where I observed him going booth to booth interviewing online casino, software, and licensing jurisdiction representatives. Brian was also heavily involved with our forum as “Jetset“, he was involved as an informal consultant to eCOGRA, the OPA, and was a player advocate who assisted countless aggrieved players with his connections to industry folks. He also published “Casino Cautions” via Infopowa news for quite a number of years. These can be found in our news archives.

His passing in February 2019 was a dark day for us. He will be forever missed.


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