GVC Extends Leap Gaming Agreement
By Brian Cullingworth, Last updated Mar 3, 2021
More virtual sports for GVC online gambling sites
Online gambling group GVC Holdings has confirmed that it has extended its virtual sports content deal with Leap Gaming, building on the content for its operational sites, which include Bwin Casino and Party Casino.
The contract extension includes Leap’s current scheduled racing events, along with the latest innovations from the company such as In-Play Tennis, Football and Instant (on-demand) virtual events.
In-play has been much anticipated as “the next big thing” in virtual sports, a statement from GVC explained Wednesday.
It adds an additional layer of realism and excitement to the virtual product genre by replicating a feature that has become the most popular category of wagers in real life sports betting. The Instant (on-demand) virtual event product allows bettors to generate their own exclusive virtual sport events schedule and place bets on-the-go, eliminating wait time.
Liron Snir, chief product officer at GVC Holdings, said: “In-play is a critical feature for real-life sports betting, and we have every confidence that it will be a popular element in virtuals, while on-demand is another great innovation that will enable our users to define their own event schedule.”
Yariv Lissauer, CEO of Leap Gaming, said that his company is committed to innovating in the virtual sports vertical”.
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Infopowa news was a staple of Casinomeister’s news from 2000 until 2019. Brian Cullingworth was the main writer, contributor, and was one of the most knowledgeable persons I have ever known involved in the online casino industry.
We first met in January 2001 at the ICE in London where I observed him going booth to booth interviewing online casino, software, and licensing jurisdiction representatives. Brian was also heavily involved with our forum as “Jetset“, he was involved as an informal consultant to eCOGRA, the OPA, and was a player advocate who assisted countless aggrieved players with his connections to industry folks. He also published “Casino Cautions” via Infopowa news for quite a number of years. These can be found in our news archives.
His passing in February 2019 was a dark day for us. He will be forever missed.
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