Agreement set to extend reach of managed sports-betting service and platform provider
US-based real-time sports data integration, graphics presentation, and video enhancement solutions provider SportsMEDIA Technology (SMT) has made a seven-figure strategic investment in sports-betting platform provider FSB Technology (UK) Ltd.
The infusion of capital will allow FSB to further enhance its casino and sports-betting platform, which boasts tools for CRM, analytics, and mobile development.
The new business relationship with SMT will allow FSB to provide its products and services to a growing number of media companies and sports rights-holders for whom sportsbook provision is of increasing interest.
FSB's CEO and co-founder Dave McDowell said Wednesday: "SMT's investment equips us with the capital to directly compete against the industry's largest sports betting suppliers, as well as delivering a great opportunity to provide our products to their extensive list of contacts.
"We are very excited about the potential this has for our ability to grow the business globally and supply our existing and future clients and our future clients."
SMT founder and CEO Gerard J. Hall said that his company's investment in FSB represents the expansion of the SMT brand globally, and the exposure of the SMT brand in a new and exciting market sector.
FSB's managed solution clients include Dafabet, Genting Alderney, My Club Betting, and Bean Bag Sports. The company was co-founded in 2008 by GameAccount Network pioneers Dave McDowell and Sam Lawrence (see previous InfoPowa reports).
Since launching, FSB has undergone three funding rounds with the last, led by Sportingbet founder and FSB chairman Mark Blandford, raising GBP 2.6 million in January 2014.
Online Casino News Courtesy of Infopowa