Betsoft In Content Deal With Ladbrokes Subsidiary

By Brian Cullingworth, Last updated Mar 5, 2021

Games developer to provide product to Eurobet

Online gambling games developer BetSoft announced a content deal Monday with Ladbrokes Coral subsidiary Eurobet, revealing that the agreement will see the Italian-regulated operator take on BetSoft’s core of ADM-approved Slots3 titles, including SugarPop!, Alkemor’s Tower and Mamma Mia!.
The ToGo collection, mobile versions of the Slots3 games, will also be supplied to Eurobet’s player base.

In a company statement BetSoft spokesperson Francesca Raniolo said the deal is an important part of her company’s concentrated push into the Italian and other regulated markets.
“Eurobet has set a high standard for quality, ease of use for their players and a diverse variety of available iGaming content,” she said. “We feel there is no limit to the heights of success that we will achieve together. Our suite of ADM-approved Slots3 titles offers a broad range of themes and innovative bonus features.”
Alfredo Melloni, head of gaming for Eurobet, added:
“Very few games can match the quality and enjoyability of these titles and we believe that they will shortly become extremely popular. We are assured that, in the near future, more of Betsoft’s games will receive the ADM certification, and we await the release of those titles.”

Online Casino News Courtesy of Infopowa

Brian Cullingworth

Infopowa news was a staple of Casinomeister’s news from 2000 until 2019. Brian Cullingworth was the main writer, contributor, and was one of the most knowledgeable persons I have ever known involved in the online casino industry.

We first met in January 2001 at the ICE in London where I observed him going booth to booth interviewing online casino, software, and licensing jurisdiction representatives. Brian was also heavily involved with our forum as “Jetset“, he was involved as an informal consultant to eCOGRA, the OPA, and was a player advocate who assisted countless aggrieved players with his connections to industry folks. He also published “Casino Cautions” via Infopowa news for quite a number of years. These can be found in our news archives.

His passing in February 2019 was a dark day for us. He will be forever missed.

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