Acquisition cost of gioco digitale underestimated (update)

By Brian Cullingworth, Last updated Mar 9, 2021

Austrian gambling group reveals the real cost

Like most other media and analyst estimations, InfoPowa underestimated the value of the Italian gambling group Gioco Digitale earlier this month (see previous InfoPowa reports) in reports on its acquisition by Bwin. Reuters has released the real numbers this week, and they make interesting reading.

Bwin has confirmed that the purchase price is nearer Euro 115 million in shares and cash, but that the expensive acquisition will make Bwin the biggest online poker mover and shaker in the deregulated Italian market, reports the Reuters business news service.

Bwin agreed to buy 56 percent of Gioco for 2.3 million new Bwin shares, worth Euros 65 million at last Friday’s closing price. It will buy the rest for up to Euros 50 million in cash, Euro 5 million of which will be dependant on Gioco reaching 2009 earnings targets.

The new shares issued for the purchase represent 7 percent of Bwin’s outstanding capital.

Gioco had earnings before interest, tax, depreciation and amortisation (EBITDA) of Euros 9.2 million in the first half of 2009, which, if annualised, gives it a valuation of around 6 times this year’s EBITDA.

The deal is subject to Bwin supervisory board approval and is expected to close by early October 2009.

Gioco CEO Carlo Gualandri will join Bwin’s management team and will develop all of Bwin’s Italian business in the future.

Gioco is currently the biggest online poker brand in Italy with a market share of around 20 percent, while Bwin has around 6 to 7 percent, according to analysts.

Brian Cullingworth

Infopowa news was a staple of Casinomeister’s news from 2000 until 2019. Brian Cullingworth was the main writer, contributor, and was one of the most knowledgeable persons I have ever known involved in the online casino industry.

We first met in January 2001 at the ICE in London where I observed him going booth to booth interviewing online casino, software, and licensing jurisdiction representatives. Brian was also heavily involved with our forum as “Jetset“, he was involved as an informal consultant to eCOGRA, the OPA, and was a player advocate who assisted countless aggrieved players with his connections to industry folks. He also published “Casino Cautions” via Infopowa news for quite a number of years. These can be found in our news archives.

His passing in February 2019 was a dark day for us. He will be forever missed.


CasinoMeister heart Top 5 casinos

CasinoMax

325% Slots Bonus on 1st, 2nd and 3rd Deposit

3Dice Casino

110% up to $110 Welcome Bonus

Spinfinity

300% Slots Bonus up to $3,000 on 1st, 2nd and 3rd Deposits

Roaring 21 Casino

400% up to $4,000 + 100 Free Spins Welcome Bonus Package