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Up front v cashback

Discussion in 'Online Casinos' started by PlexRep, Nov 22, 2010.

    Nov 22, 2010
  1. PlexRep

    PlexRep Dormant account

    Occupation:
    Marketing
    Location:
    Malta
    Hi all,

    jstrikes recent post got me wondering, but rather than derail his thread I thought I'd ask the question in here as it's slightly different.

    How would you feel about either a bonus up front or a cash back offer on any losses? For example, if you could choose between the following which would you take:

    100% deposit bonus, with normal casino rules and wagering requirements.
    or
    15% cash back on any casino losses every month.

    Of course, the amount of bonus funds you get in the second example are considerably lower BUT:
    No rollover or wagering requirements
    No game restrictions

    I'd like to know what you think. Do the numbers need to be moved for either offer to be more attractive to you?

    Thanks for any input./feedback.
     
  2. Nov 22, 2010
  3. plasticnote

    plasticnote Senior Member

    Occupation:
    trader
    Location:
    Australia
    I am a slots-only player.

    Personally, I enjoy cash back with no string attached for players losing money.

    I believe that Bonus should be available for loyal players disregard losing or winning.
     
  4. Nov 22, 2010
  5. elscrabinda

    elscrabinda Experienced Member PABnorogue PABnoaccred

    Occupation:
    jvonsofdmpvs
    Location:
    Oxford
    I'd take no-strings over strings, absolutely. With cashback you can relax, play the games you like without worrying that a single spin on the wrong one will break a rule, cash out when you win, and if you lose get a second chance.

    I wish more casinos would switch to this kind of bonus system instead of competing with each other over who can come up with the longest list of terms and conditions
     
  6. Nov 22, 2010
  7. cdomi66

    cdomi66 Experienced Member

    Occupation:
    truck driver
    Location:
    Calgary, AB
    No strings would be great, as elscrabinda said, you can relax ;)
     
  8. Nov 23, 2010
  9. PlexRep

    PlexRep Dormant account

    Occupation:
    Marketing
    Location:
    Malta
    Thanks for the feedback. So far nobody seems to be stepping up to defend up-front bonuses, so is casino cash-back the system we should all be switching across to? It certainly seems to be easier for all concerned.

    I agree plasticnote, and loyalty should always be rewarded. I'm just trying to figure out the best ways to do just this.
     
  10. Nov 23, 2010
  11. plasticnote

    plasticnote Senior Member

    Occupation:
    trader
    Location:
    Australia
    I just visited Casinoplex.com, so it is a playtech casino. I looked at the promotion section, and could not find any slots-only bonus for new players.
    I think it is a shortcome.
     
  12. Nov 23, 2010
  13. PlexRep

    PlexRep Dormant account

    Occupation:
    Marketing
    Location:
    Malta
    Thanks for the feedback. Yes we are a Playtech casino, and we are in the process of updating the site and introducing a lot of new promotions and options. I'll PM you as soon as they're all up and running so you can check again and tell me what you think.
     
  14. Nov 23, 2010
  15. KasinoKing

    KasinoKing WebMeister & Slotaholic.. CAG MM PABnonaccred webmeister

    Occupation:
    House-Husband and Casino Advisor
    Location:
    Bexhill on sea, England
    I prefer up-front, as mentioned in numerous other threads before.
    I really don't like the cash-back idea because you have to LOSE to get it.

    But why don't you do something completely different to other casinos and offer a 100% match up-front (with SENSIBLE WR please!) AND also give them a 15% cash-back if they lose?
    The cash-back could even have a low WR attached - no more than x4 though.
    As a player I would like that as it sounds like a win-win situation! :thumbsup:

    KK
     
    1 person likes this.
  16. Nov 23, 2010
  17. vinylweatherman

    vinylweatherman You type well loads CAG MM

    Occupation:
    STILL At Leisure
    Location:
    United Kingdom
    It's two different types of player that will respond to these offers. PLayers who want something right away, but with standard restrictions, will value the "free" money up front over a cashback ONLY if they lose.

    Interestingly, you are going to offer players 15%, but your AFFILIATES are likely to be getting TWICE this level of "cashback on losses" for that player.

    I don't think anyone would buy any other product if they knew MORE was being paid in "commission" to the arranger than THEY were getting as the "purchaser" from the deal.

    The division of benefit would look like this:-

    $1000 played and lost over the month.

    $150 returned to the player
    $300 goes to the arranger (the affiliate) (assumes average 30% rate).
    $550 goes as nett revenue to the casino.

    Whilst the distribution stays the same under the 100% bonus model, the player gets the use of DOUBLE his deposits as "bankroll", so gets $2000 to play with, thus double the chance of hitting a big payout, but with a price in WR to pay for the "rental" of the extra $1000 (it's phantom, being Playtech, and can never be withdrawn even after making WR).

    The distribution NOW appears to be:-

    (on $1000 deposited, bonused, and all lost in play)

    $1000 to the player in "free" play money
    $300 to the affiliate
    $550 to the casino.
     
  18. Nov 24, 2010
  19. PlexRep

    PlexRep Dormant account

    Occupation:
    Marketing
    Location:
    Malta
    Not sure if I agree with your logic here. If we're only dealing with scenarios where the player loses their deposited funds, I don't think knowing where all those funds ended up would affect their decision on whether to return or not. I could be wrong of course. Also, I'm not proposing this as our new model, just putting the feelers out to see what people generally think. :)

    You never know. I'll have someone cleverer than me crunch the numbers and see what they think. If we can't offer both combined, I don't see why we cant offer the choice to appease both camps. At what point in rollover requirements do they stop being 'sensible'? 35X..40X.. more?

    Thank you both for the feedback and additional food for thought.
     
  20. Nov 25, 2010
  21. PenDragyn21

    PenDragyn21 Full Member

    Occupation:
    Games
    Location:
    The Lair
    I will also defend upfront bonuses. I like having the money instantly available to gamble with and not having it tied to my FAILURE to win. (At least it's available instantly on my preferred software. Since I play primarily RTG, I don't know how other software give bonuses.)

    I would not eliminate either as it allows people to pick their poison as it were. If you could make something like KK suggested work, I wouldn't mind either. :)
     
  22. Nov 25, 2010
  23. KasinoKing

    KasinoKing WebMeister & Slotaholic.. CAG MM PABnonaccred webmeister

    Occupation:
    House-Husband and Casino Advisor
    Location:
    Bexhill on sea, England
    Bonus x40 is the absolute maximum (that's (Deposit+Bonus)x20 if it's a 100% bonus)
    (D+B)x15 is what I call the "industry standard" - as offered by most MG and many Rival, NetEnt, Wagerworks & other casinos.

    Those figures are based on playing games like slots etc. where the RTP is 95-96%. Higher WR's would obviously be needed on bigger RTP games to prevent "bonus abuse".
    And bonuses must be fully cashable, not phantom.

    KK
     
    1 person likes this.

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